{"id":4547,"date":"2018-03-29T11:22:39","date_gmt":"2018-03-29T11:22:39","guid":{"rendered":"https:\/\/www.branex.ae\/blog\/?p=4547"},"modified":"2018-03-29T11:26:40","modified_gmt":"2018-03-29T11:26:40","slug":"ai-in-social-media","status":"publish","type":"post","link":"https:\/\/www.branex.ae\/blog\/ai-in-social-media\/","title":{"rendered":"AI in Social Media \u2013 Is Your Brand Making the Most of it?"},"content":{"rendered":"

Artificial Intelligence is one of the most dominant technologies impacting our personal and professional lives. Voice assistants such as Alexa, Siri, Microsoft’s Cortana and other advanced analytics tools, based on machine learning, have now become increasingly accessible and help get our daily tasks done more efficiently.<\/p>\n

More and more brands are using artificial intelligence to build strong, personalized and better customer experiences.Artificial intelligence has also clawed its way deeper into social media marketing, helping many brands provide more personalized and predictive customer experiences.<\/p>\n

AI, coined for Big Intelligence, is a simple and effective way to collect, sort through and analyze the massive amounts of customer data and user-generated content to make smarter, well-informed and targeted decisions for your brand, by providing an out-of-the-box and satisfactory customer experience<\/a>.<\/p>\n

When it comes to social media marketing, AI can help brands from making highly-personalized product suggestions based on previous engagement, to image and voice recognition and deep sentiment analysis. Today, almost every established brand has started investing their resources, time and energy towards this burgeoning filed. And if your brand is not leveraging AI-powered solutions, you are missing out on huge opportunities.<\/p>\n

To help you find out how AI can transform your social media marketing<\/a> efforts and help online marketers discover, engage and target their audience optimally, here are some easy ways on how marketers can take advantage of incorporating artificial intelligence in social media.<\/p>\n

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