Gone are the days when people used to communicate with each other using tweets, comments, likes and shares. We have now moved into a world where more robust social messaging applications have emerged. Among countless of such real-time messaging apps that are becoming quite the trend, Snapchat stands a head and shoulder above from the rest of the market. What makes Snapchat so unique is its amazing filters and the fact that your shared media can only be shared with a close friend circle instead of being publicly available for the entire world. It’s a great app to keep everyone updated.

But is the new app all goody good for capturing ultimate moments in boomerangs and filtered video? Or is there more to this app then what meets the eye?

Introducing Snapchat for Businesses.

It allows you to put your brand ads in front of people who are already interacting with your products. However, no business on social media can see the light of day unless they have the right followers.

Today, I am going to let you in on a secret on how to increase your number of followers on Snapchat.

So without further ado, let’s get into the details.

Charity Begins at Home and So Does Reaching Out Your Followers

Just starting with Snapchat? I am sure you are already familiar with the phrase, “Charity begins at home” and that’s why if you’re searching for quick followers, there’s no place better than home.

Add people who are already existing in your contact list by inviting them to your circle.

They can be your family members, your colleagues, your friends or even your relatives. Search these individuals up in your contact list and send them a Snapchat invite. How does it work? It’s very simple. All you have to do is sync up your contact list with your Snapchat app and allow access to Snapchat to filter out which of your contacts are already using Snapchat. Once the list is curated, you can send them a follow and request them to follow you back too. In this way, you can start with your followers.

Share Your SnapCode with People & Places to Follow You Back

Do you know that a user can generate a SnapCode by simply clicking on your Snapchat display picture? Those dotted patterns sprinkled around the bell icon on your Snapchat display is a form of a QR code. Do you know that this code is shareable and can help your friends find you easily?

If you want to increase your followership, take the QR code and share it on various platforms. There are plenty of social media groups, forums, subreddits and whatnot which you can cash upon.

For instance, if you’re somebody who likes to play the guitars and has some really cool symphonies to share on Snapchat, write a brief description of what you play and share it with your QR SnapCode in different places. Soon, you will find countless people who are interested in guitar playing joining you.

With your guitar videos, you can easily place business ads in between your short videos later on.

You Can Directly Promote Your Username to Attract More People

Just like social media links, Snapchat also provides a unique URL to the users and a specific username that the person or the brand can share in different locations to let others join you up. If you’re a brand that is selling some product/service, you can craft a fascinating post where you can add your username handle and then publish that post in various locations on different platforms.

This unique URL can also be used as a status, a post, a display picture, a story and so on.

Some people also add these unique URLs and links to their about section on different social media platforms such as Facebook, Instagram, YouTube channels and other promotion places. By doing so, they attract more followers for the Snapchat account and increase their overall followership.

Creating Valuable Content for Snapchat

When it comes to content creation on Snapchat, you get a relatively small window to create short and crisp content that can resonate well with your followers. One of the best things about publishing content on Snapchat is that good content can quickly go viral, and it can sustain longer than usual.

The same goes for the ads that you’re planning to place in between your Snapchat windows.

You can start with a mind captivating headline that can readily hook the audience’s attention. If it’s a specific format of a headline that you’re using, make sure to provide the right value addition. For instance, many advertisers choose a particular headline, but the video content which they post along fails to complement it. Also, make sure the subject of your Ad should be a reliable clickbait. When you address these factors while creating your Snapchat ad, then it is bound to get tapped by users.

A well-optimized content never fails to increase Snapchat followers no matter the circumstance.

Lastly, Create Contests & Focus on Giveaways

Who doesn’t like to win prize money or something equally rewarding? There’s no better way to increase your audience engagement other than hosting giveaways or launching up a contest to help you attract more visitors. Just use a punchline stating, “Follow to Enter and Be a Part of the Win.”

Before you know it, you will be well on your way, making a great fortune for your business.

Concluding Thoughts

There you go, here are some of the surefire ways that will get you maximum audience to your Snapchat account. Just like your Instagram platform, Snapchat is also a handy platform that helps you create quite a positive impact in the online world. With the right number of followers and the best engagements, you can create quite the impression. How about getting started with Snapchat?

July 21, 2020
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