Many entrepreneurs face a common hurdle, bringing what’s on their mind into reality. 

At Branex, we believe if you dare to dream, we make it happen. We have spent years honing our skills and making it possible for clients worldwide giving them solutions that changed lives. 

Today, we have a plethora of successful mobile app solutions available. 

However, the question that arises along the way is what goes into creating a mobile app? 

That’s why we’ve created this comprehensive solution manual, answering your most pressing concerns and guiding you towards a rewarding mobile app experience.

So, without further ado, let us provide you with the best answers. 

Is my app idea feasible? 

Bringing your mobile app idea into reality requires a bit of exploration. The first thing you need to do is check whether your app idea is feasible or not. You may want to consider performing market research before diving headfirst into building one. Initiate by simply identifying the problems and checking solutions that may have easily been overlooked by competitors. It will ensure that your next-gen mobile app appears as one of a kind and genuine app solution that works best across all channels. 

Nowadays, solving customer problems isn’t enough. You may want to ensure that you brainstorm unique features that offer tangible benefits, making your mobile app a compelling one for users. It may often require you to shift gears to technical considerations, and for that, considering the technology stack is much more vital. There are several different technologies which mobile app developers often use to build mobile app solutions. For instance, Flutter framework may work better in certain circumstances, while React Native solutions may work better in others. Whether you’re choosing to build native, hybrid or any other web app solution, choose the framework that best aligns with your budget & requirements. 

Check what type of monetization strategy you can implement in the near future. See if the app meets the regulatory landscape and adhere to legal requirements. Addressing all such factors will offer a clear understanding of your app’s feasibility and eventually pave the way for a successful launch. 

Who is my target audience? 

Another question that comes to mind is who you’re building the mobile app for. Unless you are not sure who or where your target audience resides and what demographics do they belong to, it might be difficult for you to build a mobile app solution that serves the people who use it.  

As a successful mobile app development company in Dubai, we have a research team who constantly looks beyond what customers require and build the perfect mobile app solution for them. 

One such example that we can share here is the Sougha App, An App for the Federal Authority for Identity & Citizenship. The client was looking for a website and mobile app to offer government employees within the UAE to benefit from a number of privileges, discounts & offers. Branex worked with Sougha to offer them an aesthetically yet interactive website & mobile app solution. 

The app allowed government employees to explore offers & discounts within their vicinity across different sectors, such as healthcare, education, hospitality, entertainment, real estate and restaurants, and redeem loyalty points. The purpose of the app was to provide maximum benefit to customers so they can redeem the best discount offers, yet at the same time, feel encouraged & motivated to shop. 

How much will it cost me to develop a mobile app? 

When it comes to the cost of mobile app development, there isn’t a single answer to this question because the cost depends on a number of factors. Here are a few that we have learned about over the years. Directly or indirectly, most of these factors eventually influence the costing of the app. 

• Features & Functionality – The app’s price may differ depending on what features will be included in the app. Suppose it has complex functionalities, integrations, or custom animations. 
• Platform – It depends on what type of platform you will be developing the app on, iOS or Android. Typically, it will cost more if you opt for a hybrid app solution. 
• Development Approach – Creating a separate native app for each platform will ensure that it gives you maximum performance that works seamlessly across all platforms. 
• Development Team Location – Obviously, it depends on the hourly rates for developers. These rates can significantly differ based on where you’re located. 

When it comes to mobile apps, there’s no fixed cost for a mobile app. If you’re looking for a more accurate estimate, it’s best to discuss the project in detail to get a better insight on costing.  

Can I get a fixed price quote for the mobile app? 

Yes. But before our mobile app development firm in Dubai undertakes any project, we closely work with our client to understand their mobile app requirements. 

Based on their specific requirements, we put together the perfect plan and provide them with a fixed cost estimate. Once our client agrees on the costs, we deliver them a solution.

In some cases, the project may be an enterprise-level app that requires scaling as we progress. In such scenarios, clients will require frequent changes and iterations to meet end goal & business objectives. In such scenarios, we initiate the project by offering them a ballpark figure. If there are any additional costs incurred along the way, we mention them and bill them altogether once the project concludes. 

How do you set the development timeline? 

Like cost, the time required to develop the app also depends on the app’s complexity. 

A basic app with simple features can take just a few months to develop; whereas, an app that is rich in features can take anywhere from a few months up to an entire year. 

To give you a brief insight, here’s the cost breakdown for each of the app type: 

• Simple App – It can take anywhere around 2 to 4 months. 
• Medium App – It can take anywhere between 4 to 8 months.  
• Complex App – It can range anywhere from 8 months to more. 

The cost estimate for each app type depends on two factors, the timeline & the requirements. It also depends on your team’s development capability & capacity. 

What platforms will the app be built for (iOS, Android or both)? 

The choice of the platform depends on who your target audience is;  

• If you’re opting-in for an iOS app, the ideal user must be someone who is familiar with iPhones and iPads, known to offer you an absolute best user experience. 
• If you’re an Android app user, you may have a wider user base who may interact with the app through different devices loaded with different customizable options. 

Not sure what app platform type you need to build your mobile app on? Consider starting with the platform where your target audience is most likely present.  

Can you create a prototype or MVP before the initial product? 

Yes, absolutely! We can create an MVP for you so you can test your app concept with real users and gather valuable feedback altogether, before investing in a full-scale mobile app.  

One example that I can quote here is 

An MVP helps us to iterate and refine the idea of the app before committing any resources.  

What is the mobile app development process like? 

There are a few stages of the mobile app development process; they are as follows: 

• Discovery and Planning: This phase involves understanding your needs, defining app features, and creating a project roadmap. 
• Design and Prototyping: User interface (UI) and user experience (UX) design are created, followed by the development of a prototype for testing.
• Development: The app is built based on the agreed-upon features and functionalities. 
• Testing and Quality Assurance (QA): Rigorous testing ensures the app functions flawlessly across different devices.
• Deployment and Launch: The app is submitted to the respective app stores (Apple App Store and Google Play Store).
• Maintenance and Support: Ongoing bug fixes and updates are provided to ensure a smooth user experience.

Is there a way to raise funds for the mobile app? 

A mobile app can be costly. Since every big idea deserves a well planned and a thorough strategy, so does a mobile app and therefore, it comes with a high price tag. 

If you’re a startup looking to enter the mobile world, it can be difficult to have the financial support you need. What you need to focus on is how you can raise enough funds for it. 

Generating funds for your app brings you to the next question – how are you supposed to raise it? There are many ways you can generate funds for your business.

Here are a few interesting ideas how you can generate funds for your next mobile app.  

1. Seek angel investors: Angel investors are individuals who provide capital for startups in exchange for ownership equity or convertible debt. Look for investors who have experience in your industry or who are passionate about your app’s mission.
   
2. Crowdfunding: Platforms like Kickstarter or Indiegogo allow you to raise funds from a large number of people in exchange for rewards or early access to your app. This can also help validate your idea and generate buzz around your app. 
3. Apply for grants: Depending on the nature of your app, you may be eligible for grants from government agencies, non-profit organizations, or private foundations. Research grant opportunities that align with your project and apply for funding. 
4. Pitch competitions: Look for pitch competitions or startup accelerators that focus on mobile app development. These events can provide funding, mentorship, and networking opportunities to help you grow your app. 
5. Venture capital: If your app has significant growth potential and scalability, you may consider seeking venture capital funding. Venture capitalists invest large sums of money in exchange for equity in your company. 
6. Build a prototype or MVP: Having a working prototype or minimum viable product (MVP) can make your app more attractive to investors. It demonstrates that you have a viable product and helps investors visualize its potential. 
7. Network: Attend industry events, join startup communities, and connect with potential investors through LinkedIn or other networking platforms. Building relationships with investors can increase your chances of securing funding.

Just remember, stay ready for rejections during the fundraising process. 

Don’t feel discouraged especially if you are experiencing any rejections. You can always collect feedback from investors later on to improve your approach and pitch them more effectively. 

Who owns the source code after the app development is complete? 

Yes, the developers have access to the source code, especially when they are working on a fixed price basis. Until the project is not complete, the code is not handed over to the client. 

One such project that Branex has previously worked on is called Tycoon, a classified app built in Iraq for customers to visit the flea market and find the best deals on pre-owned items. 

Tycoon is an innovative Iraqi online marketplace which provides an easy to connect platform where people are willing to buy, sell or exchange used/new goods and services. 

Till the project wasn’t complete, Branex kept the source code with itself. Once the project moved to the beta phase, we released the source code after receiving our final payment. 

We often mention it as a clause in our contract that says, “the code for the project is released once the final payment has been processed.” Therefore, our app developers work like an agile team making sure that they retain their own code repository and request daily code commits. 

What is your QA process? 

We follow a systematic QA process to ensure the app meets all the specified requirements, and functions as it is intended. The whole idea of having a working app is to ensure that it delivers a seamless user experience to end customers; the QA process involves a number of stages such as reviewing the app requirements, preparing a test plan, creating test cases, executing test cases, verifying bug fixes and performing a test cycle closure. 

How will I prevent the app from failing in the market? 

The next important question to address is how one can prevent apps from failing in the market. The success and failure of an app depends on how well you research it. 

Having a well thought out & detailed research on your next app idea and understanding the pain point of your end users, will help you float above million other apps in the app store. 

From ideation to mobile app testing, it should give you enough exposure to what is happening in the market. It will eventually prevent you from launching something that fails. 

So, there you have it! Those were some of the most frequent questions we hear from aspiring app entrepreneurs in Dubai. 

We hope this comprehensive guide sheds some light on the exciting world of mobile app development. Remember, this is just the first step. 

If you’re brimming with a brilliant app idea, don’t hesitate to reach out to us! 

We’d be thrilled to chat and help turn your vision into a reality.  

After all, at Branex, we believe in making dreams a reality, one app at a time.

The post What Kind of Mobile App Development Questions Customers Usually Ask? appeared first on Branex Official Blog.

Unlike some of its more esoteric counterparts, Go is open-source, making it a developer’s dream come true –– no hidden agendas or licensing fees to navigate. But Go’s appeal extends far beyond its origins. A recent Stack Overflow developer survey revealed a surprising statistic – many GoLang developers have reported how Go offers better job satisfaction. 

In a region where a skilled workforce is predominant, it appears as a language that empowers developers and fosters a thriving tech ecosystem. With its focus on clean, concise code, effortless scaling to meet demanding applications, and built-in support for handling multiple tasks simultaneously (concurrency), Go is poised to be a game-changer for developers across industries. 

From the futuristic skyscrapers of Dubai to the research hubs of Abu Dhabi, Go’s potential to streamline development processes with creative solutions is undeniable. 

Let’s explore the essentials for GoLang. 

What is GoLang & Why It Matters? 

GoLang, often shortened to Go, is a relatively young but rapidly growing programming language that’s quickly becoming a favorite among developers worldwide. 

Its story begins in 2007 at Google, where a team of engineers led by Robert Griesemer, Rob Pike, and Ken Thompson embarked on a mission to create a language that addressed the shortcomings they faced with existing options. They envisioned a language that combined the readability and simplicity of C with the powerful features and concurrency support needed for modern software development.

Go’s syntax is one of its defining strengths. It borrows heavily from C, making it familiar to developers with that background. However, Go takes a minimalist approach, with a smaller set of keywords and a focus on clear, concise code. It ultimately reduces the cognitive load on developers, making it easier to learn, read, understand, and maintain large codebases. Imagine a language where complex operations can be expressed in a few lines of clean code – that’s the beauty of Go’s syntax making it stand out from the rest.

What Are the Key Features of GoLang? 

Go isn’t just about aesthetics; it’s a powerhouse under the hood. Here are some key features that contribute to its efficiency and make it stand out:

Simplicity: Go’s design philosophy emphasizes simplicity and minimalism. The language has a clean syntax, reducing the number of language constructs and avoiding complex features found in some other languages. It makes Go easier to learn, read, and maintain, especially for larger codebases and teams.

Statically Typed: Go is a statically typed language, meaning that variable types are checked at compile-time. This static type checking helps catch type-related errors early in the development process, improving code reliability and preventing certain classes of runtime errors. However, Go also supports type inference, reducing the need for explicit type annotations in many cases.

Concurrency Support: Go’s built-in support for concurrency is one of its most powerful features. Goroutines are lightweight threads of execution, and channels provide a way to communicate between goroutines safely and without explicit locking or race conditions. This concurrency model, inspired by Communicating Sequential Processes (CSP), makes it easier to write efficient and scalable concurrent programs.

Garbage Collection: Go’s automatic memory management with garbage collection relieves developers from manually allocating and deallocating memory. It not only simplifies programming but also helps prevent common memory-related bugs like dangling pointers and memory leaks.

Fast Compilation: Go’s compiler is designed to be fast, enabling rapid build times and quick iteration during development. This speed is achieved through various techniques, such as aggressive inlining and parallel compilation.

Cross-Platform Compatibility: Go compiles to native binaries for multiple platforms, including Windows, Linux, and macOS. This cross-platform compatibility means that developers can write code once and deploy it on different systems without modification, making Go a great choice for building portable and distributable applications.

Standard Library: Go comes with a comprehensive standard library, providing built-in support for common tasks like file operations, networking, cryptography, and more. This reduces the need for external dependencies and promotes consistency across Go projects.

Strict Dependencies: Go’s dependency management system is strict and explicit, promoting reproducible builds and making it easier to manage and version dependencies for projects. This helps prevent issues like “dependency hell” that can plague other languages.

Interface-Based Polymorphism: Go implements polymorphism through interfaces, allowing for code reuse and abstraction. Interfaces in Go are implicitly satisfied by types that implement the required methods, enabling a form of duck typing without the need for explicit inheritance or class hierarchies.

Built-in Testing: Go has built-in support for writing and running tests, with the testing package providing a simple and straightforward way to write unit tests. This encourages a test-driven development approach and helps ensure code quality and correctness.

Efficient Compilation to Machine Code: Go compiles directly to machine code, resulting in highly efficient and performant executable binaries. This makes Go a suitable choice for building systems that require low-level control and performance, such as operating systems, databases, and network servers.

Simple and Consistent Syntax: Go’s syntax is designed to be clean, consistent, and easy to read and write. This consistency helps reduce cognitive load and makes it easier for developers to quickly understand and contribute to Go codebases, even when working on unfamiliar projects.

GoLang in Action – Powering Businesses Around the World

GoLang isn’t just another programming language gathering dust on a shelf. It’s a rising star that businesses of all sizes are using to tackle real-world challenges. Here’s a glimpse into how some industry giants are leveraging GoLang’s unique strengths:

Uber

Imagine hailing a ride in Dubai’s scorching heat and getting matched with a driver in seconds. That smooth experience relies partly on GoLang. Uber utilizes GoLang’s ability to handle a ton of requests simultaneously, ensuring riders get connected with drivers quickly and efficiently. No more sweating through endless waits!

Monzo

Remember the days of clunky banking apps that take forever to load? Monzo, a digital banking app, decided to ditch that frustration. Their entire backend infrastructure is built on GoLang. This means GoLang’s focus on keeping things running smoothly allows Monzo to handle a growing user base in the UAE and beyond, all while constantly innovating their financial services. It’s a win-win for both the bank and its tech-savvy customers.

Netflix

Binge-watching your favorite show shouldn’t involve buffering nightmares. Netflix, the king of streaming, uses GoLang for various tasks, including managing their content delivery network (CDN). GoLang’s efficiency helps Netflix deliver high-quality streaming experiences globally, so you can enjoy that latest season without any interruptions.

Twitch

Ever cheer on your favorite gamer during a live stream? The smooth chat functionality and real-time video processing on Twitch? That’s partly powered by GoLang! GoLang’s ability to manage tons of connections at once ensures smooth communication and low latency for millions of streamers and viewers – a must for the ever-growing Twitch community.

Dropbox

Sharing those vacation photos from the UAE with friends back home shouldn’t be a hassle. Dropbox, the file-sharing giant, uses GoLang for various backend functionalities. GoLang’s focus on performance and security ensures your uploads and downloads happen quickly and safely. No more waiting for files to crawl across the internet, and you can rest assured your precious memories are protected.

Alibaba

From the bustling streets of Dubai to the online world, Alibaba, the e-commerce giant, relies on GoLang for critical tasks. GoLang’s ability to handle massive traffic volumes and complex transactions seamlessly makes it ideal for powering Alibaba’s vast online marketplace. This translates to a smooth and efficient shopping experience, whether you’re browsing for the latest gadgets or traditional Emirati crafts.

Kubernetes

Ever wonder how all those complex cloud deployments work? Kubernetes, a container orchestration platform from Google, utilizes GoLang extensively. GoLang’s focus on automation and handling multiple tasks at once makes it ideal for managing containerized applications at scale. This contributes to the efficiency and reliability of Kubernetes, a platform that has become a key player in modern cloud deployments.

Learning & Getting Started with GoLang 

The world of GoLang is an exciting playground for developers seeking a powerful and efficient programming language. Here’s your roadmap to getting started & building cool things with GoLang:

Launchpad for Beginners

The Go Tour: The Go Tour is an amazing hands-on experience that takes you on a guided tour of GoLang’s syntax, features, and functionalities. It’s a fantastic way to learn by doing, getting a feel for the language in a practical and engaging way.

Structured Learning Paths

Online Courses: If you prefer a more structured learning approach, platforms like Coursera, Udemy, and Pluralsight offer a wealth of video courses designed specifically for GoLang beginners. These courses typically provide video lectures, quizzes, and assignments, guiding you step-by-step through GoLang concepts and building your skills progressively.

Dive Deeper

Books: Once you’ve grasped the basics, consider diving into some well-regarded books. “The Go Programming Language” by Alan A.A. Donovan and Brian W. Kernighan is often hailed as the definitive guide to GoLang. It provides a comprehensive reference that you can revisit as you grow your expertise. Other popular options include “Go in Action” by William Kennedy, Erik St. Martin, and Brian Ketelsen, and “Introducing Go” by Caleb Doxsey. These books offer deep dives into various aspects of GoLang, allowing you to solidify your understanding and explore advanced concepts.

The Official Resource

Go Documentation: Don’t underestimate the power of the official documentation! It’s an invaluable resource, serving as your one-stop shop for everything GoLang. Whether you’re exploring the standard library, referencing language specifications, or troubleshooting an issue, the Go documentation is your trusted companion on your GoLang journey. The Go team keeps this documentation up-to-date, ensuring you have access to the latest information.

The GoLang Community

Remember, the GoLang community is known for being welcoming and helpful. Don’t hesitate to tap into this valuable resource! 

There are online forums and meetups specifically for GoLang enthusiasts. 

Joining the community allows you to connect with fellow developers, ask questions, share experiences, and gain valuable advice as you navigate your GoLang learning adventure. 

So, jump in, explore the resources, and don’t be afraid to reach out – the GoLang community is there to support you!

In the end, GoLang has come forth as a developer-friendly programming language rapidly gaining traction worldwide. Its focus on simplicity, efficiency, and concurrency makes it a compelling choice for building modern applications.

Key Takeaways 

Here are the key takeaways: 

• GoLang’s Advantages: GoLang offers a unique blend of simplicity, readability, and powerful features like concurrency support and garbage collection. This makes it easier to write, maintain, and scale complex applications.
• Benefits for Developers: Many developers report higher job satisfaction using GoLang due to its clean syntax, ease of learning, and focus on developer experience.
• Real-World Applications: GoLang is being used by industry leaders like Uber, Netflix, and Alibaba to power critical aspects of their infrastructure, demonstrating its versatility and scalability.
• Getting Started: The Go Programming Language offers a smooth learning curve with resources like The Go Tour, online courses, and well-regarded books. The welcoming GoLang community provides support and guidance for aspiring developers.

Concluding Paragraph

GoLang is a language that truly shines, whether you’re an experienced developer or just starting out. Its simplicity is refreshing, yet it packs a powerful punch with top-notch performance and built-in concurrency support that can revolutionize how you think about programming. What makes Go so compelling is its ability to streamline development workflows while empowering developers to tackle complex challenges with ease. The minimalist syntax and straightforward tools allow for rapid iteration and quick learning curves, while the robust standard library and efficient compilation ensure high performance when you need it.

Are you in search of a reliable GoLang developer in UAE? Branex offers the best GoLang developers to build you the perfect digital solution. 

As a GoLang development company, we have created remarkable apps and websites for our customers in the last decade. 

Reach out to Branex and let’s create an awesome GoLang application, one that not only wins customers but also offers a reliable experience. 

The post The Power of GoLang – Why Every Developer Should Embrace It? appeared first on Branex Official Blog.

Whether you’re a restaurant chain, a newspaper company, a laundry service, or some other commercial business, in today’s day and age, almost every business finds value by building a mobile app experience for their respective business. 

Entering 2024, there are various trends that have dramatically changed in almost every industry vertical including mobile apps. As per a recent report, the total number of mobile app downloads have dramatically increased by 23% alone in 2022 and the numbers are expected to grow with an app market share value of up to 221.5 million just alone by 2027. 

It opens a new gate of opportunities for entrepreneurs and startups. 

In this article, we are going to share all about mobile app development cost in UAE, the various factors which affect its overall development cost and how you can easily earn money through these mobile app solutions. So without further ado, let’s dive deeper and explore. 

Important Facts on Why Should You Invest in a Mobile App 

Do you know there are thousands of apps which are released on a daily basis? 

More than 100,000 apps are released on a monthly basis especially on the two major app stores, Google Play Store & Apple App Store. 

Google Play Store adds around 70,000 apps every month whereas, Apple App Store adds 30,000. 

• UAE is a Mobile-First Nation: The UAE boasts one of the highest smartphone penetration rates globally, with nearly the entire population owning a smartphone. This means that your target audience is already using their phones for a multitude of tasks, and having a mobile app can put your business right at their fingertips.
• Mobile Apps Drive Customer Engagement: UAE consumers are increasingly turning to mobile apps to interact with businesses. In fact, research shows a 23% increase in mobile app installs in the UAE in the first half of 2022 alone. A well-designed app can provide a seamless and convenient way for customers to learn about your products and services, make purchases, and get in touch with you.
• Mobile Apps are Powerhouses for Sales: With a high mobile POS payment penetration rate, UAE consumers are comfortable making purchases through their phones. Your app can act as a virtual storefront, allowing customers to browse your products, compare prices, and make secure payments easily.
• Mobile Apps Increase Brand Loyalty: Mobile apps can be a powerful tool for building brand loyalty.  By providing features like loyalty programs, push notifications, and personalized recommendations, you can keep your customers engaged and coming back for more.

How Much Does a Mobile App Cost on Average? 

In short, investing in a mobile app is a great way for UAE businesses to reach a wider audience, improve customer engagement, and boost sales. But how much does an overall mobile app development cost in dubai on average, like what should be an average ball park figure a business owner in Dubai should have in mind when going that route? 

The average cost of a mobile app depends on a number of factors such as the cost of the app, the app size, the platform on which you want to develop the app, the features you want to invest in, and the location where you want your app to be developed at. 

In our case, it’s the ever-evolving landscape of the UAE. That being said, the average cost of a mobile app can vary from $40,000 up to $200,000 (AED 146,800 up to AED 734,000). 

How Branex Calculates Mobile App Cost? 

At Branex, we understand the importance of transparent cost estimation for your mobile app project. Here’s a formula to help you estimate the right cost of your mobile app. 

Key Factors:

• Total Development Time (TDT): It represents the total number of hours required to develop the app. It encompasses all stages, including planning, design, development, testing, and deployment. Factors influencing TDT include app complexity, features, and platform(s) targeted.
• Hourly Rate (HR): This reflects the cost per hour of the development team you choose. Rates can vary depending on the team’s location, experience level, and expertise.
• Complexity Factor (CF): This is a multiplier that accounts for the relative complexity of your app’s features and functionalities. Here’s a breakdown:
  • Simple App (Basic Features) – CF = 1.0
  • Medium Complexity App (Moderate Features) – CF = 1.5
  • Complex App (Advanced Features) – CF = 2.0
  • Highly Complex App (Extensive Features) – CF = 2.5
• Platform Factor (PF): This factor reflects the number of platforms you’re targeting for your app:
  • Single Platform (e.g., Android) – PF = 1.0
  • Dual Platform (e.g., iOS & Android) – PF = 1.2
  • Multi-Platform (e.g., iOS, Android, Others) – PF = 1.5
• Design Cost (DC): This represents the estimated cost associated with designing your app’s user interface (UI) and user experience (UX). The cost can vary depending on the desired level of design complexity. 

Formula:

Estimated Cost = TDT * HR * CF * PF + DC

Let’s assume you’re developing a medium complexity app (CF = 1.5) for both iOS and Android (PF = 1.2). You estimate the total development time to be 1,000 hours, and you’ve budgeted $50 per hour for development (HR = $50). The design cost is estimated at $10,000 (DC).

Estimated Cost = 1,000 hours * $50/hour * 1.5 * 1.2 + $10,000 = $120,000. 

Factors That Affects Mobile App Development Cost in UAE

First things first, you may first decide what type of mobile app you wish to invest in. App types differ based on two things; 

1) the development technology 

2) the purpose of mobile apps. 

Based on Technology: 

• Native Apps: These are built specifically for a single platform (iOS or Android) using the platform’s native programming language (Swift for iOS, Java/Kotlin for Android). This allows for optimal performance, user experience, and access to device-specific features like camera or GPS.
• Web Apps:  These are essentially mobile-friendly websites accessed through a web browser on your phone. They offer cross-platform compatibility but may have limitations in performance and functionality compared to native apps.
• Hybrid Apps: These combine elements of both native and web apps. They’re built using frameworks like React Native or Flutter, allowing them to run on multiple platforms while offering some native-like features.
• Progressive Web Apps (PWAs): These are advanced web apps that leverage modern web technologies to provide app-like experiences (push notifications, offline functionality) without requiring installation from an app store.

Here’s a chart that provides an estimated cost value of each mobile app based on technology. 

Based on Purpose: 

Mobile apps come in a wide variety of categories depending on their intended use. Here are some common ones:

• Lifestyle:  These apps help manage daily tasks, including fitness trackers, food delivery, appointment booking, and social media.
• Utility: These provide essential functionalities like weather forecasts, maps, note-taking apps, and file management tools.
• Entertainment:  This category encompasses games, music and video streaming apps, e-readers, and social networking platforms.
• Productivity: These apps help users be more efficient, including task management tools, document editing apps, communication tools, and cloud storage services.
• News & Information: These offer access to news publications, weather updates, financial information, and educational content.
• Games: This is a massive category of mobile apps for all ages and interests, ranging from casual puzzle games to complex strategy titles.
• Travel: These apps assist with travel planning and booking, including flight and hotel reservations, city guides, and language translation tools.
• Food:  These apps allow users to order food delivery, make restaurant reservations, and explore dining options.
• Finance: These apps help manage personal finances, including mobile banking, budgeting tools, investment platforms, and cryptocurrency apps.
• Photo & Video: These apps provide tools for editing and sharing photos and videos, social media integration, and special effects.
• Shopping: These apps allow users to browse and purchase products online, compare prices, track orders, and manage shopping lists.

Similarly, you may find a chart showing the price of mobile app development cost based on purpose. Each mobile app can differ based on the different complexity factors. 

Factors Affecting the Cost of a Custom App Development Project

When we talk about setting aside the cost or budget that is involved in developing a mobile app, there are a few things that need to be considered. These factors play an important role on how your mobile app is going to be valued. When you’re making due investments in something like an app development project, these are just a few factors that you may want to consider.

The Market Need & Existing Market Opportunity 

Let’s say you’re a business owner planning to launch a mobile app from scratch. Don’t just jump on the app bandwagon! Before diving in, identify a genuine problem or unmet need in the market. Take for instance, the rise of food delivery apps like Uber Eats or Deliveroo. Both of these apps emerged because they addressed the growing demand for convenient meal delivery, a need not adequately fulfilled by traditional takeaway services.

Now explore who your target audience is, who you are building this app for? Imagine creating a fitness app focused solely on bodybuilding routines. While valuable for a specific niche, it wouldn’t cater to the broader audience interested in general fitness or weight loss. So it’s very important that you clearly define your ideal user persona, considering their demographics, interests, and tech-savviness. 

Finally, do a thorough research on the existing apps in your chosen category. Learn what makes them different, what their strengths and weaknesses are and check what they are doing differently. For example, if you’re developing a language learning app, giants like Duolingo exist.  However, by focusing on gamification and personalized learning paths, a new app could carve a space by offering a more engaging user experience.

App Conceptualization & Functionality 

Value proposition is just as important as coming up with a robust app idea for your business. Ask yourself, what makes your app stand out? Think of Airbnb. One may find each listing on the platform featuring a detailed description with photos that shares a unique story about the host and their home. The approach has previously helped Airbnb to go a head and shoulder above in the app market, attracting more users who are seeking for personalized experiences. It also helped travelers connect with locals giving a much more immersive travel experience. 

Next up are the features. You want your app to stand out uniquely and you certainly don’t want to overwhelm your app users with a cluttered experience. Start with the core functionalities that deliver value to your customers. For instance, photo-editing apps start with the basic editing tool such as the ones used for cropping and filters. Later on, more advanced features such as selective adjustments or special effects in later updates. Prioritize your end user requirement and then plan for the future iterations based on the user feedback. 

A beautiful yet confusing app won’t retain users. Think of Instagram’s clean interface and intuitive navigation. Users can easily discover new content, post photos, and interact with friends. Invest in a user-friendly design that is both aesthetically pleasing and easy to navigate. 

Development & Cost Considerations 

Just as much as the platform is important, so is how to choose the right development technology. The platform will clearly depend on how you’re planning to design the app, how complex the app design is, and what resources will be used to make the app. 

For instance, if you’re building a simple to-do list app, a web app might be sufficient. But for a graphically demanding game, a native app would be ideal. Refer back to the cost estimation chart you created to understand the cost implications of each approach. Having a skilled development team is of high significance, so look for a team that holds enough experience in desired target platforms like (iOS and Android), ideally belonging to your industry. 

Your expertise can save you time and money by avoiding such roadblocks. 

Building an app is just the beginning. Factor in ongoing costs for maintenance, bug fixes, and future updates to keep your app functioning smoothly and secure.

App Marketing & Growth Strategy 

Even if you have made the best mobile app, it will become a hidden gem without proper App Store Optimization. Start with an appropriate app store optimization technique by introducing relevant keywords and adding useful visuals. By implementing these practices, you can develop an app that is easily discoverable and ensures it starts ranking in the required category. 

Building a great app is only half the battle. You need a strategy to reach your target audience and convince them to download it. The best way to achieve that is to utilize social media marketing, influencer marketing, or paid advertising to get your app in front of the right users. Don’t let your app become a one-time download. You can always plan strategies which allow you to capitalize on considering push notifications, start loyalty programs rewarding app usage or introduce useful in-app features which encourage continued engagement. 

For example, language learning apps might employ gamification elements like daily challenges or leaderboards to keep users motivated. 

Additional Considerations 

Monetization Strategy: How will your app generate revenue? Popular models include advertising, in-app purchases (like premium features), subscriptions (for ongoing access to content), or freemium models (offering a basic free version with paid upgrades).

Data Security and Privacy: With growing data privacy concerns, ensure your app adheres to regulations like GDPR (Europe) or CCPA (California). Implement robust security measures to protect user data, like secure logins and encrypted data storage.

Scalability and Future Growth: Imagine your app taking off! Consider how your app can handle a surge in users and potential future features. Building a scalable architecture from the start will prevent infrastructure bottlenecks down the line.

Key Takeaways:

• The cost of developing a mobile app in the UAE can vary greatly depending on several factors, including the complexity of the app, the platform(s) it is developed for, and the features it includes.
• The average cost of a mobile app in the UAE can range from $40,000 to $200,000 (AED 146,800 to AED 734,000).
• Here are some of the factors that can affect the cost of mobile app development:
  • Type of mobile app (native, web, hybrid, PWA)
  • Purpose of the mobile app
  • Complexity of the app
  • Platform(s) the app is developed for (iOS, Android, both)
  • Design cost
  • Development team location and experience
• Before you start developing a mobile app, it is important to consider the market need, your target audience, the app’s concept and functionality, and the development cost.
• Once your app is developed, you will also need to factor in the cost of marketing and growing your app.
• Here are some additional considerations for mobile app development:
  • Monetization strategy
  • Data security and privacy
  • Scalability and future growth

Conclusion

Investing in a mobile app can be a great way for UAE businesses to reach new customers, boost engagement, and drive sales. However, it’s important to carefully consider your budget and requirements before diving in. By understanding the factors that affect development costs and creating a realistic budget, you can increase your chances of building a successful mobile app that delivers a positive return on investment.

Remember, the cost estimates provided are just a starting point. It’s always best to get in touch with a reputable mobile app development company in the UAE for a more accurate quote based on your specific needs. They guide you through the app development process, from ideation and design to development and launch, ensuring your app becomes a success story.

The post How Much Does a Mobile App Development Cost in the UAE? appeared first on Branex Official Blog.

Introducing DevOps – a revolutionary approach that smashes these barriers, merging development and operations creating a much streamlined experience. 

But what are the real-world benefits? 

Our DevOps engineers spill the tea on how DevOps has supercharged their work, delivering faster, higher-quality software, and giving them the edge to win. 

Let’s talk about how DevOps can transform your development game!

Benefit # 1 – DevOps Assist in Breaking Down Silos 

One of the best benefits of implementing DevOps at your firm is that it breaks down silos. Teams that have traditionally operated in silos often encounter development roadblocks. When development teams focus on building features that ensure stable operations, it leads to fewer delays and frustrations, with less finger-pointing.

DevOps bridges the gap between open communication and exposes businesses to a culture of shared responsibility. Developers gain a deeper understanding of operational challenges and have a much clearer view of which parts of development are higher priorities. Conversely, it becomes easier for the operations team to delegate priority tasks more effectively to the development team. As a result, developers gain valuable insights and write more maintainable and reliable code. DevOps anticipates issues and proactively addresses them, creating an environment with a better sense of ownership and accountability.

As Gene Kim, a well respected figure in the DevOps community puts it, 

“DevOps is not just about tools; it’s about cultural change and breaking down silos between development, IT operations, security, and the business. It’s about fostering collaboration and shared responsibility for delivering high-quality software faster and more reliably.” 

He co-authored the influential book, “The Phoenix Project,” which uses a fictional story to illustrate the benefits of DevOps practices. 

Benefit # 2 – DevOps Fuels Automation 

A core tenet of DevOps is automation. By automating repetitive tasks like infrastructure provisioning, configuration management, and testing, teams free up valuable time and resources. 

DevOps encourages baking security practices into the entire software development lifecycle. Freed from manual tasks, developers can explore integrating security tools and practices into the CI/CD pipeline. It offers DevOps team an edge for early identification of bugs and errors, and easy mitigation of vulnerabilities causing disruptions within the development process. 

Tools like Prometheus which is an open-source technology specifically designed to monitor and send alerts in cloud native environments is a great way to implement automation in development processes. It can collect and store metrics as time-series data, recording useful information with a timestamp. By sending this data to the relevant departments, DevOps can quickly identify bottlenecks and refine the code to deliver optimal speed and software scalability. 

DevOps can also implement automation within the deployment process leading to the creation of robust continuous integration and continuous delivery (CI/CD) pipelines. Several platforms such as Jenkins, GitHub Actions, or Azure DevOps Pipelines can be leveraged to automate code builds, code tests and code deployment. 

Benefit # 3 – DevOps Add Greater Scalability & Reliability 

DevOps introduces consistency and repeatability into workflows, resulting in improved software delivery and ultimately better business outcomes. 

DevOps advocates for the adoption of Infrastructure as Code (IaC) tools such as Terraform or Ansible for ensuring consistent and repeatable deployments across various environments. In IaC, server configurations and infrastructure are treated as code. Imagine having to manually set up a new server for each deployment. Not only is it time-consuming, but it is also prone to errors, leading to further development roadblocks. IaC automates this process, guaranteeing streamlined and identical environments for development, testing, and production.

Conversely, code changes are automatically integrated and tested frequently, facilitating early detection and resolution of bugs. With CI/CD, new code is merged with the source code and continuously tested, identifying issues early in the development cycle before they escalate. Consequently, code deployment becomes more reliable, resulting in software solutions that are better, more robust, and meet quality assurance standards.

DevOps also employs version control systems to track changes to code and infrastructure. Such implementations facilitate easy rollbacks, particularly if issues arise during deployment. 

Imagine deploying a new version and encountering a critical bug. Version control allows you to quickly revert to the previous stable version, minimizing downtime.

Benefit # 4 – Improved Communication & Effective Collaboration

Another leading benefit of having a DevOps team depends on factors such as accountability, openness and quick response feedback. As Luca Galante puts it, 

“DevOps was born out of the need to reunite engineering teams and prevent developers from simply, ‘throwing their code over the fence’ to overwhelmed sys admins, who had to figure out then how to deploy it onto their infrastructure.’” 

DevOps fosters a culture of collaboration where development, operations, and security teams work towards shared goals. It necessitates clear communication and transparency throughout the software development lifecycle. Shared dashboards and project management platforms provide everyone with real-time visibility into the development process, reducing ambiguity and miscommunication. 

Also, DevOps promotes the use of a common vocabulary across teams. It eliminates confusion caused by technical jargon specific to each department. Everyone involved understands the overall process and the terminology used, leading to more efficient communication. There’s also a strong encouragement for deploying a culture of continuous feedback. Teams actively solicit feedback from each other throughout the development process. 

It led to early identification of issues and created a sense of ownership & accountability. 

Benefit # 5 – DevOps Help Achieve Shift Left Security 

A key benefit of DevOps is its emphasis on Shift-Left Security, which integrates security considerations throughout the entire software development lifecycle (SDLC), rather than treating them as a final step before software deployment. 

DevOps implements automation for security checks and integrates CI/CD pipelines using tools such as Static Application Security Testing (SAST), which scans code for vulnerabilities during development, providing immediate feedback to developers. 

This approach leads to effective collaboration between development and security teams, with developers undergoing adequate security training and implementing best security practices. 

It establishes better workflow processes, resulting in error-free code and appropriate security measures from the outset. Shift-Left Security helps streamline the development process by identifying security problems early, thereby avoiding delays caused by security audits at the end of the pipeline. 

Since it enables the integration of security measures at every step, the development team can more easily identify and address security issues early on, preventing delays due to security audits later in the pipeline.

A notable example is of a major online retailer (brand names are kept anonymous for that implemented automated security scans within their CI/CD pipeline. This led to the early identification of a potential SQL injection vulnerability during the development cycle, allowing for a quick fix before it could be exploited by attackers. 

Similarly, a financial service company adopted secure coding practices as part of their DevOps approach, resulting in a significant decrease in security vulnerabilities found during later testing stages.

Benefit # 7 – DevOps Empowers Team Collaboration 

Poor coding practices is something that users often experience when, though they often realize that a software product is poorly coded when it’s all too late. 

DevOps understand that software development is not all about seamless coding implementations. Someone who is not that good at coding can be really good at serving other roles such as team management, time management & resource management. In short, DevOps can find the diverse strengths of each member and help them work upon their strengths. Eventually, they acquire a well-rounded and more effective development unit. 

DevOps are trained in breaking down silos between development and operations. It helps them create a sense of shared responsibility and ownership of the final developed product. 

Benefit # 8 – DevOps Create a Good Organizational Culture 

When you work with a DevOps team, it improves interpersonal relationships which creates inter-departmental trust among key players. 

In this way, DevOps become the source of laying out a better team understanding, what challenges they face and what it takes them to accomplish these tasks. 

Such cooperation not only boosts worker morale, but also increases productivity and results in higher profit gains. Effective networking across different departments also allows to create alternative career paths leading to much well developed products. 

Key Takeaways: 

• DevOps breaks down silos between development and operations teams, fostering collaboration and shared responsibility.
• Automation is a core principle of DevOps, freeing up time for more important tasks and improving efficiency.
• DevOps practices lead to more reliable and scalable software through consistent deployments and early bug detection.
• Improved communication and a shared vocabulary are crucial aspects of DevOps, leading to fewer misunderstandings and a smoother development process.
• DevOps promotes “Shift Left Security” by integrating security practices throughout the software development lifecycle.
• DevOps values the diverse strengths of each team member and creates a well-rounded development unit.
• A DevOps approach fosters a positive organizational culture with better team understanding, trust, and morale.

In today’s cutthroat digital world, speed, quality, and security are the holy trinity of successful software development. But traditional development silos can act like roadblocks, slowing you down and hindering innovation. That’s where DevOps comes in. Here at Branex, we’re passionate about helping organizations achieve their full potential through our expert DevOps services.

By implementing a DevOps approach, you can break down those silos and foster a collaborative environment where development and operations teams work together. DevOps is all about automation, freeing up your team’s time for the creative problem-solving that truly sets your product apart. 

If you’re looking to gain a competitive edge and deliver exceptional results, then DevOps is a strategic move you won’t want to miss. Branex can help you navigate the DevOps journey, empowering your teams and transforming your software development process. 

Let’s unlock your organization’s potential together.

The post The Top 8 Benefits of Implementing DevOps within Organization appeared first on Branex Official Blog.

PPC advertising is a powerful marketing strategy that allows your business to achieve success in the competitive Dubai market. Digital marketing is ruling the online business world, no matter the type of business you are running, you must know the smart tactic to generate traffic and conversion. PPC Pay-Per-Click is undoubtedly the most effective strategy that helps your business to grow and expand rapidly.

Working with a professional PPC company in Dubai can help you target your ideal audience by using specific keywords related to your products or services. The best thing about running a PPC campaign is that you will only be charged per click of the user on your ad, making it an affordable option for small businesses as well. It allows PPC marketers to control the cost while getting maximum exposure for their message. Moreover, users are tracked about the keyword they use, thus there is an increased possibility of users, who click through are more likely willing to buy your product or service.  

Why PPC Marketing is Worth Investing for Your Business?

PPC advertising is an essential component of any comprehensive marketing strategy, as it allows you to reach your target audience, generate more views and conversions and attain your marketing goals in a precise and timely manner.

Here are a few reasons why of PPC advertising is effective for your business:

Instant Visibility

The special feature of PPC is that businesses can instantly take advantage of the top position in search engine results pages (SERP). As opposed to organic SEO where there is a significant time lag before you start generating results, PPC ad campaigns can quickly generate clicks and website views.

Targeted Advertising

PPC platforms, such as Google Ads and Bing Ads, offer advanced targeting options that allow businesses to reach their ideal audience based on factors like demographics, interests, location, and search intent. This precision targeting ensures that your ads are shown to users who are most likely to be interested in your products or services.

Controlled Budget

With PPC advertising, businesses have full control over their budget. You can set a daily or monthly budget that aligns with your marketing goals and adjust it as needed based on performance. Additionally, since you only pay when someone clicks on your ad, you can easily track your ROI and optimize your campaigns for maximum efficiency.

Measurable Results

PPC advertising provides detailed insights and analytics that allow businesses to track the performance of their campaigns in real-time. You can monitor metrics such as clicks, impressions, conversions, and cost-per-acquisition (CPA), enabling you to make data-driven decisions and optimize your campaigns for better results.

Flexible and Scalable

PPC advertising offers flexibility and scalability, allowing businesses to easily adjust their campaigns based on changing market conditions, seasonal trends, or business objectives. Whether you want to increase brand awareness, drive website traffic, or generate leads and sales, PPC can be tailored to meet your specific needs.

Complements Other Marketing Channels

PPC advertising works synergistically with other marketing channels, such as SEO, social media, email marketing, and content marketing. By integrating PPC with your overall marketing strategy, you can amplify your reach, increase brand visibility, and drive more qualified leads to your website.

Competitive Advantage

In today’s competitive digital landscape, PPC advertising can give businesses a competitive advantage by allowing them to outbid competitors for top ad placements, target niche keywords or audiences, and capitalize on emerging trends or opportunities in their industry.

Best Practices for PPC Advertising

Successful PPC advertising relies on a combination of strategic planning, execution, and ongoing optimization. Here are some effective techniques for running a successful PPC campaign:

Keyword Research

The first and foremost step of any successful PPC campaign is to research and choose the right keywords that exactly match your products and your target audience.  Conduct thorough keyword research to identify relevant keywords and phrases that your target audience is using to search for products or services similar to yours.

Relevant keywords are those that accurately describe your products or services and match the search intent of the potential customers. You can use long-tail keywords or modifiers that are more focused and in the narrow sense. Using profitable keywords is also a great idea as they have a high conversion rate and a low cost per click.

Make use of keyword research tools along with the analysis of competitor keywords and consider targeting long-tail keywords to reach niche audiences with less competition. There is a wide range of tools which are designed to allow you to find the necessary keywords that you can target for your PPC campaign and perform better SEO in Dubai.

•         Google Keyword Planner
•         SEMrush
•         Moz

Ad Copy Optimization

When it comes to running a PPC campaign, keep in mind that your advertising must be persuasive enough to call for the desirable action (a click, sign up a purchase — whatever it may be). Write an ad copy that is powerful enough and in line with what the target audience understands. Do not forget to show viewers how they will benefit from your products or offerings. Add your keywords in the ad title and description, focus on distinctive features and include some CTA to both attract people to your ad and get more clicks.

Keep in mind that the design of your ad is very crucial and influences the audience’s attention towards your content. Use catchy ad design for this so that it could make you unique and successful in the ever-challenging digital competition.

Leverage Ad Extensions

Image Source

Leveraging ad extensions to give additional data and also increasing the prominence of your ads is a good idea. PPC professionals recommend using ad extensions and make the most out of it as it can increase ad click-through rates by an average of 15%. With ad extensions, your ads can get more real estate in search results, giving you much more chances of more views and pushing competitors’ ads down the SERPs. In short, with ad extensions, you will get the opportunity to add more information into your ads, provide more context, and improve ad performance.

Landing Page Optimization

If you want to boost the performance of your PPC ads, you need to make sure your landing page is optimized for conversions. Align your landing page content with your ad messaging to provide a seamless user experience. Use clear and compelling calls-to-action, minimize page load times, and optimize for mobile devices. Keep in mind that a well-aligned landing page truly reflects the expectations as well as promises set by the ad.  

Targeting Options

Make use of advanced targeting options to reach your ideal audience. Group your audience around the following parameters – demographics, interests, behaviors, location, device – to name a few. Craft your ad messages and bidding strategies which will be different for different segments for absolute relevance and maximum effectiveness.

Ad Scheduling

Plan a good ad scheduling so that you can show the ad when your audience is awake, active and engaged. Leverage your analytics and ad performance metrics to determine your peak times and tweak your ad schedule accordingly.

Negative Keywords

Every now and then go for your negative keyword list audit and update it to prevent your ads from showing against irrelevant search queries. The negative keywords will allow you to narrow up the website traffic that’s irrelevant to your campaigns, will improve ad targeting and increase the overall quality score of your campaigns.

Bid Management

Implement proper bid management techniques that will enable you to attain the best results within your allocated ad budget. Let the automated bidding tools take care of your bidding, test different bids based on keywords and competitors, and prioritize the most high-converting keywords and audiences.  

Ad Testing

Continuously test and iterate on your ad creatives, messaging, and targeting strategies to identify what resonates best with your audience. Conduct A/B tests on different ad elements, such as headlines, descriptions, CTAs, and visuals, and use data-driven insights to make decisions about your campaign strategies and budget.

Performance Monitoring and Optimization

Nowadays, the effective PPC advertising is achieved with full support of an expert, you can aim for better results with a PPC agency in Dubai. The PPC experts will explain ways of managing the promotional activities to lead you to a successful PPC campaign and, in turn, drive targeted traffic, increase conversions, and achieve your business goals.

Monitor your campaign performance closely and make data-driven decisions to optimize your PPC campaigns over time. Track key metrics like click-through rate (CTR), conversion rate, cost-per-click (CPC), and return on ad spend (ROAS), and make adjustments to your campaigns based on insights and trends.

Tools for PPC Advertising

•         Google Ads
•         Adobe Advertising Cloud
•         Kenshoo
•         Marin Software
•         NinjaSEM

Partner with Branex for a Successful PPC Campaign

With the help of the right PPC company in Dubai, UAE, you can run a successful PPC campaign and draw in more leads, sales and revenue. Partner with Branex to multiply your clicks and conversions with strategic campaigns and achieve your advertising goals. 

The post How to Drive More Traffic and Sales with PPC Agency Dubai? appeared first on Branex Official Blog.

In fact, mobile apps make your business accessible to your customers anytime and anywhere. From improving customer engagement to increasing accessibility, brand visibility to personalizing customer experience, there are innumerable benefits of having a mobile app. If you want to gain a competitive edge in this digital space and haven’t created a mobile app yet, now is the time.

In case you don’t have any idea how to build your own mobile application, hiring a mobile app development company in Dubai is a great option to consider. Choosing the right team of developers can make your mobile app development project successful. Let’s explore the steps of choosing the best mobile app development company for your app.

How to Choose the Best Mobile App Development Company?

Selecting the right mobile app development partner is pivotal for your app, so choose wisely. The success of your app is solely dependent on this decision, the right development partner that seamlessly aligns your vision and objectives. From doing the initial research to looking for business proposals, there are a lot of things to carefully consider. Choosing the right agency can help you get a perfect app, achieve your business goals and connect with your audience.

Here are a few important steps to choosing the best mobile app development company for your business app.

Define Your Requirements

Before searching for a development company, clearly define your app requirements. Understand why you need a mobile app for your business. Figure out how your app will add value to your customers and what features can make your app unique. Choose an agency that can help you come up with unique app features and achieve your business goals. Clearly define what features, platforms (iOS, Android, or both), budget, timeline, and any specific technologies or frameworks you prefer for your app development project.

Research and Shortlist Companies

Once you have a better understanding of your business requirements, now is the time to conduct thorough research to identify potential app development companies. Look for companies with experience in developing apps similar to yours, positive reviews and testimonials, a strong portfolio showcasing their work, and a good reputation in the industry. Make sure the development partner you are going to choose has a proven track record with a specific platform – whether iOS or Android, you are interested in.

Remember, the best mobile app development company can work on any mobile app idea and build anything. Obviously, you don’t want your mobile app to be an experience for the company. Therefore, it is advised to find a company that has relevant experience with the type of app you are actually looking for your business.

Evaluate Expertise and Technology Experience

Assess the expertise and experience of each shortlisted company by reviewing their portfolio, case studies, and client testimonials. Keep in mind that mobile app development companies in all sizes. You might find a small agency with two or three developers or large, established agencies with dozens of developers. The key is to find a company that has development experience in the relevant industry. Pay attention to the complexity of projects they have handled, their technical skills, and their ability to deliver high-quality apps within deadlines. Look for a company that has extensive expertise in building iOS apps and Android apps both.

Furthermore, verify the credentials and certifications (if any) of the development company, such as industry certifications, awards, and partnerships with leading technology providers like Apple and Google. Implementing this sensible approach of checking their experience and technological skills will guarantee that you will get an app with optimal efficiency and deliver a well-elaborated solution.

Evaluate App Design and Development Process

The best app development company works with you through each stage of the design process. From wireframing to prototyping, creating design concepts, storyboards, app design is a complicated process.

Make sure the company you are choosing understands the true importance of UX and UI. A functional app with a stunning design can do wonders. A user interface design is the first thing users will notice when they download your app. So, carefully choose a company that understands the app design process, otherwise you will end up with a final product which people don’t use or which doesn’t generate a ROI for your business.

Inquire about the development process followed by each company, including their approach to project management, quality assurance, testing, and post-launch support. Choose a company that follows a structured and transparent development process tailored to your project needs.

Communicate and Collaborate

Schedule meetings or calls with the shortlisted companies to discuss your project requirements in detail. Pay attention to their communication skills, responsiveness, and willingness to listen to your ideas and provide suggestions for improvement.

Read Testimonials and Ask for References

You are going to spend tens of thousands of dollars on your app development project. Keep in mind that a company’s reputation matters a lot when it comes to choosing it for a service. It is advised to read online reviews and consider the company’s reputation before hiring an app development company. Request references from past clients or companies they have worked with. Carefully read what real clients say about the particular company you are planning to hire for your project.

If there is a majority of happy and satisfied clients, then it is obviously going to be a perfect choice for the project. Reach out to these references to gather feedback on their experience working with the development company, including project management, communication, and overall satisfaction. 

Assess Post-Launch Support and Maintenance

Consider the level of support and maintenance offered by each company after the app is built. Find a mobile app development company that offers post-launch support and maintenance. Ensure they provide ongoing support, updates, and maintenance to keep your app functioning smoothly and address any issues that may arise. Whether it’s a bug, compatibility requirements, or adding new features, you need to find a team of app developers that is willing to implement those changes with ease, even after the app launch.

Consider Budget and Pricing

App development cost is the most important factor when choosing the development partner. Developing a mobile app is a time-consuming process that involves expertise, knowledge and specialties. The cost of building a mobile app is primarily influenced by different factors such as features, functionality, platform, technologies and of course, design considerations.

While app development cost should not be the sole determining factor, consider the budget and pricing models offered by each company. You should have a clear idea of budget and how much you are willing to spend on your mobile app. Compare quotes from different companies and choose one that offers a balance between quality and affordability.

Some mobile app development companies charge less while some charge more for the exact same app with the same features set. Paying the higher price doesn’t mean you are getting a feature-rich and error-free app. Look for the value you are getting with the app development service. If you are on a tight budget, you can use a mobile app development platform to build an app. However, if you want a robust, functional mobile app that works well, an app development company is the best option.

Sign a Contract

Once you have decided a development company is a good fit for your project, schedule your free consultation with a company. Discuss about the project scope, timelines, deliverables, payment terms, and how the team will bring your idea to life. Find how a company will assist with app market research to validate your app idea before the development process. Discuss the unique features, pain points your app solves for your customers and the goal of your app.

Make sure the company has a firm understanding of your vision, make suggestions and improvements to shape your app based on their expertise and experience. Remember, a good company will better guide you on whether you should go for your app idea or not, depending on the market demand for this idea. The best app developers will tell you which features to add and which to eliminate, and how to grow and expand your app.

Why Choose Branex as Your Mobile App Development Partner?

Branex is the Best mobile app development company in Dubai, has years of experience in creating feature-packed, robust mobile apps. By leveraging its exceptional expertise and the latest development technologies, team Branex can create robust mobile apps that stand out in the digital space. Here are a few reasons to hire team Branex for your mobile app development project.

•         Customized development solutions for every business
•         In-depth understanding of the latest industry trends
•         Leverage state-of-the-art technologies
•         Deliver innovative mobile apps to meet your business needs
•         Launch your mobile app faster
•         Post-launch support and maintenance

Are You Ready to Start Your Mobile App Development Project?

Choosing the best mobile app development company for your project is a crucial decision that can greatly impact the success of your app. Carefully consider these points to select the right app development team who can build a highly functional app for your business. This guide will help steer you in the right direction and find some quality options based on the project requirements. If you are ready to start your app development project, get a free consultation from Branex. From ideation to strategy sessions, design and development process and post launch support, maintenance and limitless customizations, Branex is the best mobile app development company for your project and ensure its success.

The post How to Choose the Best Mobile App Development Company? appeared first on Branex Official Blog.

In 2024, the market is expected to see a growth of 9.0% compared to 2023. This explosive growth presents an undeniable opportunity for businesses to reach new customers and expand their reach. However, to thrive in this ever growing competitive market, coming up with a well designed & user-friendly e-commerce website is no longer an option. 

It has become more of a necessity. 

In this definitive guide, we will equip you with the knowledge & strategies required to build a thriving e-commerce presence. So buckle up, and let’s read everything about it. 

What is E-Commerce Website Development? 

E-Commerce website is the bridge that connects consumers to businesses. It involves practices where online shopping experience is digitalized, from business concept to virtualization and beyond. 

E-commerce breaks geographical barriers taking your business to a wider global audience reach. It targets specific demographics, expanding the customer base beyond physical reach.  

For a better ROI, a robust e-Commerce platform works on vast amounts of data, customer behavior, preferences and interactions. All such interactions allow e-commerce experts to create targeted campaigns with personalized recommendations and well optimized marketing. 

To begin with ecommerce website development, following are some of the pre-requisites that every e-Commerce business should consider to help customers find what they are looking for. 

How to Develop an E-Commerce Website? 

Understanding Your Target Audience 

The first step to effective e-commerce website development is understanding your target audience. Since you’re selling your products through an e-commerce store, your website becomes the most integral part of your business. It’s where the majority of your marketing efforts should be focused because it’s where conversions take place.

Therefore, it’s essential to create a website that appeals to your customers while incorporating current ecommerce web design trends. An attractive website, following the latest trends, will ensure guaranteed conversions. To identify your target market, the first thing you need to do is explore who your audience is. You can examine their demographics, age, and gender, and evaluate the existing customer base.

All of these activities will help you put together the perfect buyer persona.

A prime example of an e-commerce business that effectively identified its target audience is “Dollar Shave Club.” They revolutionized the shaving industry by providing subscription-based razor and grooming product deliveries directly to consumers’ doors at affordable prices.

Here’s what Dollar Shave Club did differently:

• Understanding Customer Pain Points: Dollar Shave Club invested significant time in researching and understanding the common pain points of adult men. They discovered that the high cost of men’s hair care and grooming, along with the inconvenience of purchasing razors from traditional retail outlets, was a significant issue.

• Conducting Extensive Market Research: Dollar Shave Club conducted thorough market research to study their target demographics. They identified their ideal customer as typically young to middle-aged men seeking affordability and convenience.

• Creating a Distinct Brand Persona: Dollar Shave Club took an extra step by crafting a unique brand persona characterized by humor, simplicity, and authenticity. This persona resonated well with the target audience, making the brand approachable overall.

Choosing the Right E-Commerce Website Platform 

Finding the right eCommerce platform is something that every eCommerce store owner is concerned about. The platform which you choose for your eCommerce presence decides how successful your eCommerce journey is going to be. The right eCommerce platform will make it easier for you to manage and promote your online store and that will eventually impact your user experience. 

Entrepreneurs often have to explore three options; 

Open Source ECommerce Platform – The first option you have is the open-source ecommerce platform. Open Source ECommerce platform offers greater flexibility and better control. You can easily modify the open-source code and redesign your ecommerce platform, just the way you want. Although they are free to install, you may have to spend an amount in maintenance which makes them a bit costly to run. 

WooCommerce is one of the widely used WordPress integration and is a globally recognized content management system. It’s an open-source, free to use CMS bringing powerful e-commerce functionality. You can have a higher level of customization, and can tweak around with different themes and extensions available. The extensive customization and user-friendliness is what makes a large and active community. WooCommerce is built with SEO (Search Engine Optimization) in mind, helping your online store rank higher in search engine results. You can also integrate different payment gateways, so whether you have credit cards or digital wallets, you can integrate multiple payment options for customers. 

SaaS Ecommerce Platform – The second option are the SaaS ecommerce platform solutions. SaaS platforms are mostly pay-to-play platforms which operate on a monthly subscription fee. SaaS platforms offer you a wide range of tools which are relevant for building your online presence, promoting your business, and requiring significantly less maintenance. Many such things like platform security, ensuring PCI compliance and so on are usually handled by third-party SaaS ecommerce platform services.

A good example of a SaaS based eCommerce platform is BigCommerce. It has an Open API which merchants can utilize to make custom integrations and implement other customizations. Besides, SaaS eCommerce platforms aren’t as flexible and customizable as open-source platforms available. 

Headless ECommerce Platform – last but not the least, a headless e-commerce platform decouples the front-end presentation layer (the “head”) from the back-end ecommerce functionality. In a normal e-commerce platform, the front-end and the back-end are dependent on each other and are interconnected. 

So let’s say, if there are any changes or updates that you want to make within the user interface, you will have to make the changes within the back-end of the e-commerce system. 

However, the headless eCommerce platform has the front-end as a separate layer from the backend. You can use React, Angular, or Vue.js or any other front-end framework of your choice to build the user-interface that connects with the e-commerce back-end via APIs. 

Headless commerce offers you better customization options in comparison to SaaS platforms so you can have better experience & high-end customizability. 

Why Is It Important?

Choosing the right eCommerce platform is only one part of the ball game, there are several other factors which are dependent on what type of eCommerce platform you wish to choose. 

For instance, 

1. What type of hosting environment will your website will best sustain in? 
2. What level of security does your hosting require? 
3. How SEO friendly is your eCommerce website? 
4. What are the payment options which you want to integrate? 
5. The back-end support, the mobile-friendliness & the level of eCommerce scalability. 

Altogether, the right eCommerce platform depends on what are your business requirements. Let’s say, if you’re planning to launch a shoe store where you’re not only selling shoes in Dubai, but you’re also selling it in different other locations of the Middle East, then you may want to consider your bandwidth requirements, the store size and the estimated online traffic. 

Determine Proper Product Categories 

Proper product categorization helps impact online shopping experience. When you define clear & intuitive product categories, it becomes easier for online shoppers to easily find what they are looking for. 

It’s where online merchants handle product taxonomy. Product taxonomy is all about understanding the different products which you will be selling online and creating a logical way to sell it online. 

Product taxonomy is just one side of the coin, the other side is how well you understand the product attributes, values and online shopper’s purchasing habits. 

When we talk about product categorization, a merchant usually begins the process by organizing broader categories and narrows it down to specific sub-categories. 

Let’s say, if you’re running an online apparel shop, product categorization becomes vital. You can start with broader categories such as Men’s wear, women’s wear and kids’ clothing. Then, you can select a main category and sub-divide it into smaller sub-categories such as tops, bottoms, dresses, outerwears, and accessories. 

For example, a main product category for men’s wear will have a hierarchical structure which may include a list of subcategories such as shirts, pants, jackets, & hats. It will make your eCommerce easy to navigate delivering improved experiences. 

Standout As a Brand 

In a crowded online marketplace, standing a head and shoulder above the competition. Start with developing a unique branding style and make sure your online store stands out among competitors. After all, you want to create a unique brand personality that resonates perfectly with your target audience. A unique brand identity is what will set you apart from the competition. 

Start by developing a cohesive branding style which mostly surrounds color scheme. 

How the Right Colors Create an Impact? 

The best colors will take your brand identity a step forward. It will offer your brand a well groomed and better personality. Here’s how the right color scheme holds significance in the eCommerce space. 

• Brand Identity: Colors have the power to convey specific emotions and messages. Choosing the right ones helps communicate your brand personality to your audience. For example, a playful toy store might utilize vibrant and energetic colors, while a luxury jewelry brand might opt for sophisticated and elegant tones.
• Emotional Connection: Colors can evoke emotional responses in viewers. Understanding how different colors affect emotions allows you to create a specific experience for your visitors. For instance, warm colors like red and orange can stimulate feelings of excitement and urgency, which can be beneficial for encouraging purchases.
• Memorable Impressions: A well-chosen color scheme can contribute significantly to brand recognition and recall. Consistent use of your color palette across all platforms, from your website to social media, creates a visual signature that people will remember and associate with your brand.
• Improved User Experience: Colors can also influence user behavior on your website. Using contrasting colors for important elements like calls to action (CTAs) can enhance their visibility and user engagement.

For example, the motorcycle brand Harley-Davidson exemplifies the strategic use of color psychology in brand building.

Their signature Vivid Black, often paired with chrome accents, perfectly embodies the brand’s masculine, rebellious, and American-made spirit. This bold color choice resonates deeply with their target audience, who often associate black with strength, power, and individuality. 

Add Images & Description 

The only downside of online shopping is that your customers don’t have the liberty to test the product, or inspect it physically. Shoppers are unable to get the feel of the product which means online retailers don’t carry the burden of creating product displays for interested buyers. 

So what should an eCommerce store owner do in such a situation? How should they actually win their customers? It’s by putting up high quality and original images along with a proper description. Start with a quality camera (for instance a DSLR or a good smartphone) and create product images from multiple angles. While taking pictures, make sure that the product is kept in a well-lit location so it can have a more vibrant look. Use a tripod stand to place your camera for excellent stability. In this way, all your product images will have consistency. 

As a result, your shoppers will have more time to inspect and get 360 degree product spin. Don’t forget to add a product description that satisfies the needs or interest of a shopper.  

For instance, Everlane, a popular online clothing brand, focuses on high-quality, ethically sourced basics. However, customers can’t try on the clothes before purchasing, which can lead to concerns about fit and fabric feel.

So Everlane uses clear and well-lit photos showcasing their garments from various angles, including close-ups of the fabric texture and details. They also feature models of different body types wearing the clothes, allowing customers to envision how the garments might look on them.They offer a zoom function on their product images giving enough liberty to customers so they can check the stitching quality or fabric texture more closely. 

Planout Your Content Marketing Strategy 

For an eCommerce website to stand out, it is highly relevant to have an effective content marketing strategy in place. A workable content marketing strategy can help you drive more leads to your eCommerce business, so you can convert online visitors into successful customers. 

The first thing you need to do is; 

Define your target market. Ask yourself the following questions: 

• Who is it that you’re trying to reach with your content? 
• Are you aware of their interests, needs, and pain points? 
• Do you know who your audience is, what their specific desires are? 

Next, try to understand; 

• What do you want to achieve with your content marketing? 
• Is your goal to increase brand awareness, drive more traffic to your website, or boost conversions? 

When you have clear goals, you can measure the success of your content & adapt to a working strategy. Once you’re aware, the next step is to invest in informative, well-written & visually appealing content that resonates with your target audience. By addressing customer pain points, offering relevant solutions, showcasing expertise & highlighting benefits of your products, you can win your target market and drive more eCommerce sales.

Test Your Website 

So before you launch your eCommerce website, always remember to test your eCommerce site extensively. After all, the last thing you want is a business that is buggy and broken. 

Not only does it damage your brand’s reputation, but also makes it harder to pull customers in the future. Start by analyzing your website’s speed, responsiveness & browser compatibility. 

Check if your eCommerce website ideally loads under 2 seconds. A good website should take only a second to load up. Test your page load time using a tool like Google’s PageSpeed Insights & use the information to collect recommendations so it improves overall site performance. 

Last but not the least, put yourself in the shoes of your customer and test the user flow. Check your site’s navigation, search for a product on your eCommerce platform and add it to your cart. Go through the checkout process and see if everything is running smoothly. 

Key Takeaways

• E-commerce is booming, offering immense opportunities for businesses to reach new customers.
• Building a user-friendly and well-designed e-commerce website is crucial for success.
• Understanding your target audience and their needs is essential for creating a successful online store.
• Choosing the right e-commerce platform depends on your specific needs and budget.
• Clear product categorization, high-quality product images, and informative descriptions are essential for online shopping experiences.
• A well-defined content marketing strategy can drive traffic and conversions to your e-commerce business.
• Thoroughly testing your website before launch ensures a smooth user experience and protects your brand reputation.

Conclusion

Building a thriving e-commerce presence requires careful planning, strategic execution, and continuous optimization. 

By following the steps outlined in this guide and staying up-to-date with the latest trends, you can create a successful online store that attracts customers, drives sales, and propels your business forward. 

Are you looking for an eCommerce website solution for your business? Branex is an Ecommerce web development company, we offer you a feature-rich and fully customizable eCommerce solution. Over a span of decades, we have helped many businesses transform their digital presence and bring their digital journeys to life.

The post Mastering ECommerce Marketplace – Your Definitive Roadmap to E-Commerce Website appeared first on Branex Official Blog.

Whether you are a first-time entrepreneur or running your business for a few years, creating an online store can take your business towards new heights of success. Digital transformation has spread its wings across the globe and it continues to evolve at a rapid rate. UAE is the world’s largest business hub, allowing many entrepreneurs and business houses to expand their businesses and earn more profits. The growing popularity of online stores has encouraged many entrepreneurs to start a Shopify store in the UAE.

Whether you want to sell products, or choose a dropshipping model, Shopify in UAE gives many business owners an amazing opportunity to make the most out of growth opportunities. Shopify, one of the trust worthy ecommerce platforms is packed with many shopping cart plugins and other features. With Shopify UAE, you can open an online store or go for a dropshipping model.

If you want to know how to start an online business in UAE, here’s a step-by-step guide to help you open your Shopify store in Dubai, UAE.

How to Create a Shopify Store in UAE?

1.   Research and Find a Niche
2.   Business Registration and Licensing
3.   Sign up to Create a Shopify Store
4.   Choose a Shopify Theme
5.   Product Listing and Inventory Management
6.   Choose Payment Gateways
7.   Shipping and Fulfillment
8.   Launch and Promotion
9.   Customer Service and Support
10.   Market, Monitor and Optimize Your Store

1.  Conduct Market Research to Find the Niche

It is the first step of creating a Shopify shop in the UAE. Perform market surveys in order to know your customers and your competitors and the trends in the UAE market. Decide your products or services to sell and find your niche and USP (Unique Selling Proposition). You can choose a niche that is so popular nowadays and that you are interested in.

The number of product categories available in Shopify is huge – from fashion, beauty products to clothing, electronics, kitchen supplies, and home goods. The quite tricky part is creating a successful business idea in dubai and finding the right store products. Keep your audience in mind when finding the products to sell. Additionally, visit the websites of the top ecommerce companies in dubai  to understand what products they are selling.

2.  Business Registration and Licensing

Make sure to register your company to the applicable authorities within the UAE and start selling products on your Shopify store. Whether you own a sole proprietorship, a partnership or you have a company; you may be required to register with the Department of Economic Development (DED) or the regulatory bodies in Dubai, UAE.

You must submit the necessary details, like the name of your firm, business type and physical address. Moreover, you should also have some documents like a passport from UAE, ID card and also any additional fees apply. Acquire the necessary licenses and permits to be an online retailer. It may differ depending on the type of your business and the location where you are based at.  After having done with all of your documents, you will be about to get a business license which allows you to start up your Shopify store in Dubai and UAE in no time.

3.  Sign up to Create a Shopify Store

Once you register your business, it is now time to establish your Shopify store. Visit the Shopify website and sign up for an account. Shopify offers various plans with different features and pricing tiers. Choose a suitable pricing plan based on your business needs, product volume and budget.

Shopify has a basic plan which is exclusively designed for small business owners. Advanced and Shopify plus plans are packed with advanced features, such as custom reporting, abandoned cart recovery – to name a few. Shopify allows you to upgrade the plan anytime you want as per your needs.

4.  Choose a Shopify Theme

Select a Shopify theme that aligns with your brand identity and provides a visually appealing and user-friendly storefront. A good theme will set the tone for your brand and customer experience. A bad theme selection may have a negative impact on your brand. You can find plenty of free and paid themes on Shopify. Ensure that you select a responsive theme for your Shopify store that can work on all the mobile devices smoothly and send the right subtle message about your brand.

You may also look for support from designers specialized in Shopify web development services. The team will come up with an exclusive theme for your Shopify store and add more advanced functionality and create new sections in your store. With assistance from the Shopify developers, you can configure the header and footer section, navigation menu, search bar and other important elements of the store.  

A site name and design are also needed for your Shopify store. Your store settings can be fully customized, including, store name, domain, and branding. Properly configure your store settings, payment gateways, shipping options, and tax rates in accordance with local laws and to meet your customer expectations.

5.  Product Listing and Inventory Management

Add your goods to the Shopify platform with products’ images, descriptions, prices, & their inventory levels. Create a product navigation system by grouping your products into categories and collections so that customers can easily use it and get a better shopping experience. Implement inventory management tools to record stock levels, variations of products, and obtain inventory levels notifications.

6.  Choose Payment Gateways

After picking the theme for your Shopify store in UAE, it is the right time to consider the mode of payment that you are going to utilize for customers. You can plug-in a lot of fraud-free payment gateways to receive money from the customers. For the payment options, Shopify has pre-made built-in payment options, such as Shopify Payments and other third-party payment providers.

There are hundreds of third-party payment options available for Shopify stores. With the help of a  shopify app development company, you can make the right choice.  Ensure compliance with local payment regulations and security standards, and offer payment methods that are popular among UAE consumers, such as credit/debit cards and digital wallets.

7.  Shipping and Fulfillment

According to specialists of Shopify in UAE, there are a number of shipping details, such as product weight, packaging cost, shipping destination, and carrier rates that every Shopify store owner should consider. Set up shipping zones and rates to calculate shipping costs accurately for domestic and international orders. Partner with reliable courier services or shipping companies to handle order fulfillment, package tracking, and delivery logistics. Offer shipping options such as standard delivery, express shipping, and cash on delivery (COD) to cater to diverse customer preferences in the UAE.

8.  Launch and Promotion

Test your Shopify store thoroughly to ensure everything is functioning correctly and the user experience is seamless. Develop a marketing strategy to promote your Shopify store and attract customers. Utilize digital marketing channels such as social media, email marketing, and search engine optimization (SEO) to increase visibility and drive traffic to your store. Leverage Shopify’s built-in marketing tools and apps to run promotional campaigns, offer discounts, and engage with customers through targeted messaging.

9.  Customer Service and Support

Provide excellent customer service to build trust and loyalty with your customers. Offer multiple communication channels, such as live chat, email, and phone support, to address inquiries and resolve issues promptly. Implement a robust returns and exchange policy to facilitate hassle-free returns and refunds for customers in accordance with local consumer protection laws.

10.  Market, Monitor and Optimize Your Store

Track key performance metrics such as website traffic, sales conversion rate, and average order value using Shopify’s analytics dashboard. Continuously optimize your Shopify store based on customer feedback, market trends, and performance data. Experiment with different marketing tactics, product offerings, and website optimizations to improve your store’s performance and drive growth.

Final Thoughts

Starting a Shopify store is the best online business in UAE. By following these steps and leveraging Shopify’s platform and resources, you can successfully launch and grow your e-commerce business in the UAE, tapping into the country’s thriving digital economy and catering to the needs of local and international customers.

The post Shopify in UAE : A Step-by-Step Guide to Starting an Online Business in Dubai appeared first on Branex Official Blog.

It is important to carefully think about your web design and what message you want to communicate and impress your potential customers. If you are planning to launch a new website, or redesign your existing website in 2024, it is important to do in-depth research, look for the latest web design trends for 2024 and find which aesthetics fits perfectly for your website.

If you don’t have a professional web design team, you may find it a bit challenging to choose the best design for your website and how to make it look unique. Finding some of the best web designs is a great idea to check what is working for successful websites across the globe.  

Here is a list of some stunning and creative web design ideas for inspiration to create a brand that stands out in a crowded landscape. Check them out.

1.       Animations
2.       Illustrations
3.       Colors
4.       Abstract Art
5.       One Page Website
6.       Use Videos
7.       Gamify Your Website
8.       Vintage-Inspired Design
9.       Large Font Size
10.   Add Textured Backgrounds

Creative Web Design Ideas to Try in 2024

1.       Animations

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Adding animations to your website is one of the most creative design ideas that you can try to give your website a fresh and innovative look. Many websites are static, using custom animations to your website can make it dynamic and encourage users to stick longer on it. With animations, you can keep visitors’ attention, create a memorable experience and communicate your brand message clearly. Make sure to keep animations catchy yet brief to accommodate visitors’ shorter attention span.

Gif Source

Top web design companies use this interactive feature, as it can make a website user-friendly, engaging and improve website usability. Animations are the best web design ideas that can work for your website, try it.  

2.       Illustrations

Illustration-based web designs are not a new trend. It has been a web design trend for many years. Today, many web designers are focusing on creating custom illustrations to clearly define a brand. Many websites have introduced 3D illustration designs, animated illustrations and hand-drawn illustrations. You can also experiment with custom illustrations to establish a unique feel of your brand and enhance the overall user experience.

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Illustrations are famous due to their versatility and unique visual appeal. An impactful illustration can convey the emotion or message quickly, hook the user and convince them to explore further. If you want to give your brand a distinctive voice, especially in the competitive market, invest in illustrations to gain more brand recognition.

3.       Vivid Colors

It’s no wonder that colors play a key role in creating a stunning web design. The use of vivid colors can liven up your website and define your brand well. With the right colors, you can evoke certain emotions in the viewer. The right mix of colors can make your web design attractive and draw more and more people in.

Image Source

It is always a great idea to strategically use colors on your website as the right color section is more than just aesthetics. You can create an effective color palette when you understand color theory and psychology. Always choose colors that evoke visitors’ emotions and prompt them to take action. Make sure colors you choose for your business website must nor contradict your brand personality.

4.       Abstract Art

Using abstract art in your web design is a great idea that can bring a great sense of creativity and individuality to your design. Depending on the type of website and the industry you are working in, the abstract art trend can work well for your website layout. Different abstract elements work for different types of websites, such as ecommerce, corporate, restaurants, design studio, portfolios and service-based. You can incorporate them into digital designs to achieve a visual effect and convey a true meaning.

Abstract art is a great alternative to stock imagery and layouts. With abstract elements, images, motifs and shapes, you can set the overall mood of your website and brand. If used right, abstract elements can evoke emotions and make the website feel expressive and artistic. Abstract art is versatile and aesthetically interesting that can bring visual interest to your website. You can experiment with this web design idea for your business website and convey intellectualism and professionalism.

5.       One Page Website

One-page websites are easy for people to use as they are just one HTML page and all the content and functionality load on a single page. Single-page websites are the latest web design trend that many brands follow due to its quick navigation and rapid content consumption. It is a perfect web design trend for portfolio websites, product sites, mobile apps that are not content heavy. One-page websites represent your content clearly while eliminating all the extra clutter.

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A survey suggests that one-page websites convert better (37% more users) than a multipage website. It is a great way to save time for visitors, they don’t need to move from one section to another. The site loads once, allows users to easily access all the information on a single page, which will eventually offer a unified UI/UX experience. A web design company in Abu dhabi can help you create a usable single page website design for your business using the latest design practices and trends.

6.       Use Videos

Adding video content to your website is an effective web design idea that can attract new visitors to your home page. It is one of the main reasons why more and more businesses prefer to add more video content to their websites. With videos, you can easily convey the brand message, and catch users’ attention from all over the globe. It is a great idea to improve the visitors’ experience by embedding videos in your website.
Image Source

Videos can educate, inform and entertain website visitors and make a good impression on your visitors. It can help your websites rank higher on search engines, keep people on your site and retain the attention of users for long. You can embed background video, demo videos, explainer videos, or product videos to enhance your website’s dynamic feel. You should integrate this important feature to your website to get your visitors engaged and interested in your business.

7.       Gamify Your Website

Website gamification is a relatively new web design idea that can be used for customer retention and user engagement. Adding game-like features to your website will allow you to keep users hooked and convince them to come back for more. With the help of a professional web design agency, you can introduce game-like features, mechanics and dynamics to your website.

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For instance, you can set challenges and offer rewards and prizes for completing them. You can set up a system that allows visitors to complete a task, collect points and win prizes. Many famous brands such as Todoist, Duolingo, Buzzfeed, Twitter, Reddit, LinkedIn – to name a few have introduced gamification to their websites. It is the right time to introduce game-like features into website design and keep visitors engaged and delighted with your site.

8.       Vintage-Inspired Design

Image Source

Vintage web design is a unique design approach that you can use to evoke emotions among site visitors. With old-fashioned fonts, textures and skeuomorphs, designers can bring nostalgic feelings in your website design. Whether you are a baker, artist, apparel brand or photographer, you can use classic, you can bring vintage design to your website through old-school aesthetics.

You can give your website a complete retro look by adding classic and modern design elements into your site. Try vintage aesthetics for your next web design project to impress your visitors.

9.       Large Font Size

ImageSource

Large fonts are one of the noticeable web design trends that many designers incorporate when creating a user interface of a website. Using captivating aesthetics with bold, large fonts can help you deliver the message right away. Remember, font choice, size, color and the typographic layout can enhance the overall web design.

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You can experiment with typography and use some creative font choices to convey emotions and ideals you want to convey. With large fonts and contrasting colors, you can add a unique personality to your brand. Make sure the typography you choose for your website complements your branding and creates a positive impact on the perception of your brand and website.  

10.   Add Textured Backgrounds

Source: Saffron Table

Textured backgrounds are visually striking and can add depth and uniqueness to your web design. In fact, it is one of the most creative web design ideas that can add an extra dimension to your website. Web textures are an amazing design choice that can transform a boring flat screen into a tactile experience. Texture can give context to your content and add a unique personality to your web page by catching the user’s attention.

Web designers need a strategic approach to incorporate textures into digital web design. With textured backgrounds, you can create tangible experiences that enhance the look and feel of a website. A textured background induces a tactile sensation and replicates life-like emotions in the digital world. Experiment with different textured backgrounds such as images, overlays, gradients and masking effects and add a new, dazzling dimension to your website.

 Wrapping Up

Creating a stunning web design that stands out sounds a bit tricky. Many businesses feel stuck when designing a website. Fortunately, modern web design is evolving at a rapid pace and there are innumerable web design ideas out there to draw inspiration from. From illustrations to abstract art, video to one-page designs, you can experiment with different ideas to capture the attention of visitors.

A website design is all about minimalism, responsiveness and implementing the latest web design trends and technologies. You can experiment with these creative web design ideas, follow the web design trends, add your creativity and create a stunning website that blows your audience and gets them clicking.

Investing in professional web development company is also a sensible approach to develop an aesthetically pleasing and unique website that reflects your brand and its values.

The post 10 Creative Web Design Ideas to Try in 2024 appeared first on Branex Official Blog.

Today, many famous ecommerce apps such as Amazon, IKEA, Noon, Walmart, Carrefour, etc. are performing outstandingly and making huge profits. These ecommerce apps offer exceptional customer service, high quality products and have earned a large, loyal user base.

Due to the rising popularity of ecommerce apps, many entrepreneurs and businesses are planning to develop their own ecommerce apps. Developing an ecommerce app is not that difficult as it sounds. All you need is an amazing mobile app idea and get all the necessary information about the ecommerce app development process.

If you are planning to enter the ecommerce market and want to build an ecommerce website like Noon. Here is an easy guide on how to develop an ecommerce app like Noon app and how much does it cost to build an app like Noon. Understanding the process of ecommerce app development, important features and advanced technologies will help you build a successful ecommerce app.

Let’s get started.

Table of Contents

•     Ecommerce Apps – Market Overview
•     What is a Noon App?
•     Famous Ecommerce Apps in Dubai
•     Why Should You Create an Ecommerce App like Noon?
•     Important Features to Add in Ecommerce App
•     How to Make Sales by Building an Ecommerce App?
•     How to Develop an Ecommerce App like Noon?
•     Tech Stack to Build an Ecommerce App like Noon
•     How Much Does It Cost to Build an App like Noon?
•     Partner with Branex to Create Your Own Ecommerce App

Ecommerce Apps – Market Overview

Why is the ecommerce market getting popular day by day and achieving tremendous growth? There are a number of reasons driving the growth and popularity of the ecommerce industry. Ecommerce market statistics will convince you to build an app like Noon.

Source: Forbes

It is interesting to know that revenue in the ecommerce industry reached $6.310 trillion in 2023 and it is expected that retail purchases are expected and the revenue will reach $8.148 trillion in 2026. This amazing data clearly tells that the ecommerce market is growing at a rapid rate and investing in ecommerce app development is a sensible choice to stay competitive in the market.

What is a Noon App?

Let’s learn about the Noon app. Noon is one of the most popular ecommerce apps in Dubai. According to Statista, Noon is the most famous and widely used ecommerce app, known for its quick delivery and fast shipping time. Noon is a Dubai-based ecommerce platform; however, it offers its services to UAE, KSA and Egypt. The ecommerce app in Dubai is making tremendous sales, US $290.7m in 2022, and it will increase in the future with the increasing demands of products.

Image Source

The Noon app offers a wide variety of products in a number of categories, including fashion and beauty products, baby products, electronic items, home décor and much more. You will find many amazing discounts and offers on the app. The app follows a delivery model called Noon-Now. The user interface is so intuitive and offers a seamless shopping experience. These amazing features and qualities will persuade many businesses to build an ecommerce app like Noon.

Famous Ecommerce Apps in Dubai

When it comes to creating an ecommerce app like Noon, it is important to perform in-depth research on the most popular ecommerce mobile apps in the UAE. By carefully analyzing them, your ecommerce app development team will gain a clear idea of what advanced features and functions you need to include in your upcoming ecommerce app. Remember, market research will help you develop a unique mobile app that stands out in the competitive world.

Here is a list of the famous ecommerce apps in Dubai, UAE.

•         Amazon
•         Noon
•         Alibaba
•         AliExpress
•         Dream Dubai
•         Mumzworld
•         Carrefour
•         Namshi

Why Should You Create Your Own Ecommerce App like Noon?

Building an ecommerce app like Noon is a great idea. In this ever-evolving ecommerce market, investing in an ecommerce app is a profitable idea. Creating a shopping app like Noon can increase your chances of getting more brand visibility, earn a loyal fan base and generate more revenue. You can hire Android Developers online and discuss your ideas with them. The team can better understand the market trends and deliver you an intuitive and advanced ecommerce app like Noon.   

Here are a few reasons why you need to build a unique ecommerce app like Noon:

•         Creates a memorable shopping experience
•         Build brand loyalty and strong relationship with your audience
•         Gain more brand visibility and recognition
•         A profitable, long-term investment to grow your business

Developing your own ecommerce marketplace is a strategic move that can prepare your brand to achieve a unique identity in the competitive online shopping world. If you want to position your brand in the online ecommerce world and want to achieve long-term success, then you should partner with Branex to build your own ecommerce app.

Important Features to Add in Ecommerce App

When it comes to ecommerce app development, it is advised to know the most important features of an ecommerce application. There are three panels of an ecommerce app – User, Vendor and Administrator.

Let’s discover the most important features of each panel.

User Panel

•         Registration & Login
•         Products searching
•         Order Submission
•         Order Status and Tracking Options
•         Wishlist
•         Payment Options
•         Loyalty Schemes
•         Real-Time Notifications
•         Feedback and reviews

Vendor Panel

•         Registration & Log In
•         Inventory Control
•         App Subscription Plan
•         Payment Evaluation
•         Product and Order Management
•         Management of Multiple Stores

Admin Panel

•         Dashboard Administration
•         Product and Category Management
•         User Administration
•         Deals and Offers Management
•         Analytics and Reports

List of Some Advanced Features

•         One-click Purchase
•         Use of AI
•         AR implementation
•         Chatbot integration

How to Make Sales by Building an Ecommerce App?

Building a feature-rich and highly-functional ecommerce app can help you earn profit and grow your business on a large scale. Fortunately, there are many effective ways to earn money and male great profit through ecommerce mobile apps. There are many monetization strategies that can actually work and help you earn more revenue.

Here are some monetization strategies for your ecommerce app.

In-App Advertising

It is one of the most effective monetization strategies for your ecommerce app that is considered as a straightforward path to earn profit. You can place ads in your app without costing users directly. You can obtain profit from ad buyers who pay for displaying ads to your app. From banners to videos, playable or native ads, there are numerous formats to choose from for in-app advertising.  

Subscription Model

It is the most common monetization method for your ecommerce app. Many famous apps such as Netflix, Disney and other apps are using this model to their advantage. By charging users to pay some amount to access the app’s advanced features, you can get the consistent flow of cash. With the right incentives and features, your subscription-based app monetization method can work in the long run.

Freemium Model

As the name suggests that Freemium, provides basic features at no cost. It encourages users to engage with the app without any initial financial involvement. Users can enjoy an ad-free and wide range of functionalities by opting for a premium subscription. To get full access to all the advanced features of the ecommerce app, users need to subscribe to the Premium model. However, the freemium model encourages users to try the app without any cost, which will lead to higher user engagement and potential user referrals.  

How to Develop an Ecommerce App like Noon?

Here is a step-by-step guide to build an ecommerce shopping app like Noon.

•         Competitor Analysis
•         Find a target audience
•         Hire a reliable app development team
•         Define the feature set and concept
•         Create an Intuitive UI/UX Design
•         The MVP development approach
•         Integration with Third-Party Services
•         App Testing and Launching
•         Support and Maintenance

Competitor Analysis

It is one of the most important steps of an ecommerce app development that can help you shape your vision. By performing in-depth competitor analysis, you can identify the latest technologies, app development trends, UI/UX trends and explore revenue models perfectly fit for your solutions. You can find the strengths and weaknesses of competitors’ apps to make your app better and smarter.  

Find a Target Audience

Identify your target audience who actually needs your app. Perform a detailed analysis to identify their likes and dislikes, shopping behavior, buying pattern and other important information to make your app development successful. Identify the unique feature that your audience will love to use and catch their interest. It will make your app unique for the specific user base.

Hire a reliable app development team

Finding an experienced mobile app development team can help you make your ecommerce app development project a big hit. The team will guide you on how to gather app requirements, use the latest development technologies and create a workable solution for your audience.

Define the Feature set and Concept

It is the most important step of your ecommerce app development that needs your full attention. Discuss the mobile app idea with your app development team and they will transform your app idea into a full-fledged solution. Identify the must-have features and advanced functionality to make your ecommerce app unique. Keep in mind that the set of features and functionalities can help the development team to figure out the ecommerce app development cost. If you want to know how much does it cost to build an app, discuss it with our team.

Create an Intuitive UI/UX Design

Creating a beautiful and intuitive app design is important to improve the functionality of your app. The UI/UX design team uses aesthetically pleasing colors, micro interactions and flawless transitions to make the app interface more intuitive. Make sure to keep the design minimalist and follow the advanced Ecommerce web design trends as well as app design trends to deliver an exciting user experience.

The MVP development approach

You have a team of Android app developers and iOS app developers that are well-versed of all the development techniques and platform requirements. The team can create an MVP that will get you a clear idea of the current market and the interest of the audience. Once you get feedback after the launch of an MVP launch, you will know the reaction of the target users. It will minimize the risks and help you complete the development project successfully.

Integration with Third-Party Services

If you want to add highly advanced features to your ecommerce app, it is advised to integrate third-party services. From multiple payment gateways to mapping, authentication, analytics and messaging, you can integrate with popular third-party services to make your ecommerce app feature rich.

App Testing and Launching

Your mobile app testing team will conduct a detailed analysis to check the app’s performance, functions, complexity, installation and other features. The testing phase will ensure that your app is error-free, working smoothly and ready to launch.

Once the app testing process is completed, your app development team deploys the app on the suitable platform. After launching, your app is available to download and use.

Support and Maintenance

Your shopping app needs technical assistance to ensure the app is working well. This is the last step of the ecommerce app development that is essential for the smooth functioning of your app. Whether the app needs any update or any kind of maintenance, a mobile app development company provides constant support and maintenance services to make your app functioning well.

Tech Stack to Build an Ecommerce App like Noon

When it comes to choosing the tech stack for your ecommerce app, it is advised to select the ecommerce tech stack carefully. Ecommerce stacks include tools, frameworks, platforms, applications and programming languages. The technology stack supports different workflows and helps run your ecommerce store. Choosing the right stack can create a memorable user experience and distinct shopping experience.

Here are some important ecommerce tech stacks you need to build an app like Noon.

Front-end Ecommerce Technologies:

•         CSS
•         HTML
•         JavaScript (Vue, React, Angular, jQuery)

Back-end Ecommerce Technologies:

Operating systems

Android:

•         Kotlin
•         Java

iOS:

•         Swift
•         Objective-C

iOS Mobile Development Tools:

•         AppCode
•         XCode

Cross-platform Programming Tools:

•         Flutter
•         React Native
•         Xamarin

Programming Languages:

•         Ruby
•         Java
•         Python
•         Scala
•         PHP

UI Frameworks:

•         SwiftUI
•         UIKIt

Databases:

•         MongoDB
•         MySQL
•         PostgreSQL
•         Firebase by Google
•         DynamoDB by Amazon

Storage:

•         Firebase storage
•         AWS

How Much Does It Cost to Build an App like Noon?

It is one of the most important questions many entrepreneurs ask before building an ecommerce app. Mobile app development cost is the most important factor that can have a huge impact on the business’s goals and requirements. It is difficult to estimate the exact cost of an ecommerce app like Noon, as the development cost is determined by a number of factors.

Here is the list of some factors that can have a huge impact on the cost to build an ecommerce app like Noon.

•         App design
•         Mobile app platforms
•         Complexity of app structure
•         Number of features and functionalities
•         Development team
•         Development time
•         Location and charges of developers
•         App hosting and security

The average cost of building an ecommerce app like Noon would be around ~AED 70,000 to AED 1,35,000. The cost estimation will increase if you add more advanced features and complex functionalities to get the cross-platform app.

Partner with Branex to Create Your Own Ecommerce App

Branex can help you build an ecommerce app by integrating a number of advanced functions to make your app super successful. We have a team of expert iOS developers and Android developers that truly understand the current market needs and provide a robust ecommerce application.

Partnering with Branex is a sensible approach as we assist you throughout the ecommerce app development process. We leverage the top mobile app development technologies and tools to integrate advanced features and custom functionalities. The team has extensive technical knowledge that will help you build an app like Noon that offers a bug-free experience. You can discuss your mobile app idea with our development team and we will help you build a full-fledged ecommerce mobile app.

The post How to Build an Ecommerce App like Noon and How Much Does it Cost? appeared first on Branex Official Blog.