Clubhouse was launched in April 2020

It only has 9 employees

With 6 million registered users

And has 2 million weekly active users

It’s been downloaded 2.3 million times in January 2021 alone

With over 228,000 reviews with a 4.9 stars rating on the app store.

From $100 million in May 2020 it’s now valued at $1 billion

Clubhouse has 180 investors

What is Clubhouse?

Clubhouse is an invite-only, audio-only social media app that allows users to create, host and join chatrooms for discussions.

How Does Clubhouse Work?

Clubhouse uses an invite-only system, so you need an invitation from a user to join. Users can create a room and set it as “open” or “closed”. The app also has “clubs,” to create reoccurring rooms. You can follow people or clubs as well.

Types of Users

Users can be divided into three types based on their role.

• Speaker
• Listener
• Moderator

Who is On Clubhouse?

• Elon Musk
• Mark Zuckerberg
• Oprah Winfrey
• Mark Cuban
• Meek Mill
• Lindsey Lohan

How To Use Clubhouse App?

• Find People, Chatrooms and Clubs

Search the member directory, club directory to find new people and event calendar to know about upcoming events. You can also browse the front row section shows the list of people followed by speakers.

• Grow Your Fanbase On Clubhouse App

Find relevant rooms with fewer people so you can get on stage. Once you are on stage, deliver value. Build a relationship with people who frequent these groups. Optimize your Clubhouse bio and collaborate with users

• Host Clubhouse Rooms

Creating a new room makes you a moderator. You are responsible for bringing order in the toom. Allow people from around the world to share their unique perspective about a particular topic.

How Can Businesses Benefit From Clubhouse?

Here are six ways in which Clubhouse can benefit businesses.

1. Go viral

Clubhouse sends a notification to all your followers when you are on stage. You can attract more eyeballs to your profile and get more followers.

2. Build business relationships

Deliver value in other rooms and you will be able to forge new business connections to grow your network.

3. Give your brand a voice

Clubhouse gives your small business a voice that won’t get muffled or get lost in all the noise.

4. Tell Your Story

Put your storytelling skills to the test and create an engaging story around your brand to share on the Clubhouse.

5. Human Engagement

Share your successes and failures while listening to others’ insights to make a real human connection.

6. Test your ideas

Want to put your ideas to the test? Clubhouse lets you do that by enabling users to seek feedback from other users.

This is an infographic by Branex that describes the Clubhouse app and offers useful information so that you can know more about this new, trending app.

The post Clubhouse App: All You Need to Know About The New Social Media Sensation appeared first on Branex Official Blog.

Brands don’t realize that it is more difficult and costly to acquire new customers than retain old ones. Even those businesses who understand the value of retaining old customers, don’t know the essence of customer retention which is why they tend to struggle with customer retention.

In this infographic by top web design Dubai company, you will learn about four key pillars of customer retention that your business should hold on to.

Why Focus on Customer Retention?

Acquiring new customers is 5X more expensive than retaining existing customers

It is 16 times more expensive to build a long-term relationship with a new customer

Businesses lose 1.6 trillion every year when customers move away from them

Older customers are 60% more likely to make at least one more purchase.

Loyal customers are 5X as likely to repurchase, 5X as likely to forgive, 4X as likely to refer, and 7X as likely to try a new offering

4 Pillars of Customer Retention

Struggling to retain your existing customers? Here are four pillars of customer retention your business should focus on.

1. Audience Analytics

Know who your customers are and what they want through audience analytics. This will help you make data-driven decisions and enhance the customer experience.

2. User Segmentation

Send customized messages based on user behavior, interests, location and demographics to achieve the best results.

3. Engaging Conversations

Keep your target audience hooked with interactive communication, take feedback, solve their problems and focus on building a long-term relationship.

4. Deliver Personalized Experiences

Users demand personalized experiences. Delight customers and turn them into brand advocates by delivering a personalized experience.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/solid-pillars-customer-retention-business/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2020/06/4-Solid-Pillars-of-Customer-Retention-Your-01.jpg" alt="4 Solid Pillars of Customer Retention Your Business – Infographics" title="4 Solid Pillars of Customer Retention Your Business – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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One emerging social media platform that has been making waves for quite some time now is TikTok. It is one of the most downloaded apps and fastest growing social media channel but is it enough to convince businesses on making TikTok an integral part of their digital marketing strategy? The short answer is yes.

With an active and engaged user base that comprises mostly teenagers and young adults, it is a platform you should focus on if your target audience is younger. Unfortunately, most businesses still struggle to take full advantage of this amazing platform because they don’t know which strategies to use.

Why Should Your Business Use TikTok?

TikTok was the second most downloaded app in the world in 2019.

90% of TikTok users use the app multiple times a day.

TikTok users that have less than 1000 followers have an average engagement rate of 144.9%.

68% of users watched someone else videos

63% of users followed someone last month. 

TikTok users spend 52 minutes on the app daily.

7 Effective TikTok Marketing Strategies

Are you struggling to get the best out of TikTok? Implement these seven TikTok marketing strategies.

• Set Your Goal

Set a clear goal and create a strategy to achieve that goal. Do you want to grow your followers, increase video views or achieve higher conversion rates?

• Post Amazing Content

Publish content that either delivers value to your followers or surprise them. Create unique content for each segment of your target audience.

• Rope in The Right Influencers

Collaborate with industry experts, thought leaders and influencers in your niche that coincides with your brand identity. Create content in conjunction with those influencers.

• Hashtag Challenges

Use relevant hashtags and unique branded hashtags. Create hashtag challenges for your followers to increase user engagement. Users love to participate in these challenges.

• User-Generated Content

Ask your followers to promote your brand or a cause by creating and uploading user-generated content. It helps you build trust, attract new followers and increase your brand reach.

• Brand Takeover

Increase brand affinity, brand exposure and gain new followers with a brand takeover. Partner with the popular influencers, use branded hashtags and promote the takeover.

• TikTok Ads

Take advantage of business-centric TikTok ad features to generate more leads and sales. Include your website link and an irresistible call to action button in your TikTok ad.

Here is an infographic that will share seven TikTok marketing strategies that actually works.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/tiktok-marketing-strategies/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2020/04/7-Simple-Yet-Effective-TikTok-Marketing-01.jpg" alt="7 Simple, Yet Effective TikTok Marketing Strategies That Actually Works" title="7 Simple, Yet Effective TikTok Marketing Strategies That Actually Works – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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The trend of globalization is sweeping across the business world. Although, this might be a good thing that businesses are expanding beyond their borders, but they are doing so at the cost of local customers. That is where local SEO comes into play.

Here is an infographic by top SEO Company in Dubai that highlights seven reasons why you must pay attention to local SEO

Why You Should Take local SEO Seriously?

93% of searches with local intent show Google 3 pack on top of search results

88% of people who search for a local business call or visit the business in a day

78% of local mobile searches resulted in offline purchases

71% of people search and confirm a business location before arriving at the first time.

72% of people who perform a local search visit a store within 5 miles radius

66% of smartphone users will purchase from companies whose website and apps are location specific

46% of Google searches are local

7 Reasons Why Local SEO Works

Still not sure about Local SEO? Here are seven reasons why local SEO should be an integral part of your digital marketing campaign.

Cost-Effective

Local SEO offers you a free source of advertisements and promote your brand to local customers without putting a big dent into your wallet.

Benefits Your Customers

Local SEO makes it easy for your customers to find your business. They can easily access your business location, contact information and products.

Rank Higher

With search engines showing relevant search results based on a search term and geographical location, local SEO can help you outrank your competitors.

Increase in Sales

Majority of online local searches resulted in offline purchases. By paying attention to local SEO, you can boost your sales.

Form Partnerships

With local SEO, you can form partnerships with other local businesses and expand your network by including niche influencers that are popular in your industry.

Attract Relevant Customers

When a user performs a local search, there is an intent behind that search, which is why you were able to attract a customer who is interested in buying your product.

Build Authority

By ensuring your presence on citation and business listing sites, your business can establish itself as a market leader.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/7-reasons-to-take-local-seo-seriously/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2020/04/7-Convincing-Reasons-Why-You-Should-Take-Local-SEO-Seriously-Recovered-01.jpg" alt="7 Convincing Reasons Why You Should Take Local SEO Seriously" title="7 Convincing Reasons Why You Should Take Local SEO Seriously – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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This is where content marketing comes into play. Content marketing have become an integral part of digital marketing strategies and it is understandable why. It helps you boost your conversions, generate more leads and convert those leads into paying customers. Despite all its advantages, most businesses fail to make the most of content marketing because they do it the wrong way.

Here is an infographic by Web Design Dubai Company that will highlight seven different stages involved in content marketing lifecycle.

Why Use Content Marketing?

• 90% B2B buyers say online content has influenced their purchase decision
• 78% of CMOs consider content marketing as the future of marketing
• 72% of marketers say content marketing increases engagement

Companies with blogs produce 67% more leads per month than companies without a blog Content marketing costs 62% less than traditional marketing and generates 3X more leads. 61% of customers have made a purchase after reading a blog 7 Stages of Content Marketing Want to do content marketing the right way? Here are seven stages of content marketing lifecycle you should know about.

1. Setting a Goal

What goals you want to achieve with your content marketing efforts? Answering this question will give you a direction to move in.

2. Creating a Content Strategy

Outline the steps that will help you achieve the desired goals by crafting an effective content marketing strategy.

3. Do Your Research

Collect useful insights and data by analyzing content that is already out there. This will help you make your content even better.

4. Content Creation

Use all the data to put together a piece of content that strikes a chord with your audience and target their pain points.

5. Content Curation

Search, filter and publish content based on your buyer personas and make it easy for your audience to find your content.

6. Content Distribution

Get more eyeballs on your content by promoting it on multiple channels. This will help you to attract new customers.

7. Engagement

Convert your readers into paying customers by interacting with them. Add a call to action in your content to persuade visitors to take desired action.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/7-stages-of-content-marketing-lifecycle/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2019/10/Content-Marketing-Lifecycle-01.jpg" alt="7 Stages of Content Marketing Lifecycle – Infographics" title="7 Stages of Content Marketing Lifecycle – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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How can you get the best out of videos and leave a lasting impression on their target audience? For this, you should be aware of the latest video trends. By knowing those trends, you can create a more targeted and effective video strategy to deliver a more interactive experience to your users.

Here is an infographic by Branex that highlights some of the biggest video trends that you should keep an eye on in 2019.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/7-video-trends-that-will-dominate-2019/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2019/05/7-Video-Trends-That-Will-Dominate-In-2019-and-Beyond-Infographics-1.jpg" alt="7 Video Trends That Will Dominate In 2019 and Beyond – Infographics" title="7 Video Trends That Will Dominate In 2019 and Beyond – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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This is where live videos come into play. Live videos are a powerful medium for broadcasting events, launching products and answering user queries. Additionally, you can target a global audience who cannot attend your product launch events with live videos.

Here is an infographic by one of the best web design company that will share some proven tips to keep your audience engaged through live videos.

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</p><br /> <pre><a href=”https://www.branex.ae/blog/infographics/engage-audience-with-live-videos/”><img src=”https://www.branex.ae/blog/wp-content/uploads/2018/12/7-Useful-Tips-To-Engage-Audience-With-Live-Videos-v2-01.jpg” alt=”7 Useful Tips To Engage Audience With Live Videos – Infographics” title=”7 Useful Tips To Engage Audience With Live Videos – Infographics”></a><br />Courtesy of: <a href=”https://www.branex.ae/”>Branex</a></pre><br /> <p>

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This is why both businesses and social media marketers are looking for alternatives to boost their social media reach and engagement. Thankfully, there are a few ways that can help you get your content seen and interacted with on social media, despite the dwindling organic reach on social media channels.

Here is an infographic that tells you about seven social media hacks to boost your social media reach instantly.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/7-social-media-hacks-skyrocket-business-reach/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2018/11/7-Social-Media-Hacks-Infographics-Image.jpg" alt="7 Social Media Hacks to Skyrocket Your Business Reach Quickly – Infographics" title="7 Social Media Hacks to Skyrocket Your Business Reach Quickly – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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Pinterest is one social platform that offers unlimited opportunities to businesses. many fashion brands are already using Pinterest to their advantage but there are still many businesses who are struggling to make the most of Pinterest. Such businesses make mistakes that cost them an arm a leg.

Related Read: 6 Movies Every Social Media Marketer Need to Watch 

Here is an infographic that tells you seven mistakes you should never make when marketing on Pinterest.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/pinterest-marketing-mistakes-you-should-never-make/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2018/11/Pinterest-Marketing-7-AE-01.jpg" alt="Pinterest Marketing: 7 Common Mistakes You Should Never Make – Infographics" title="Pinterest Marketing: 7 Common Mistakes You Should Never Make – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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Luckily, you get a ton of traffic to your website.

What is even more satisfying is that you start generating leads as well but those leads are not translating into sales.

Sounds familiar?

Many businesses struggle when it comes to converting leads into sales and there can be many reasons for it.

It could be that you are not attracting the right audience.

Your customers are not interested in your products.

Your products are expensive, don’t deliver value or your customers do not trust your brand.

No matter what the reason might be, you should focus on the root cause to increase conversions.

Here is an infographic that gives you effective tips that are backed by research to convert leads into sales without waiting for eons.

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</p> <pre><a href="https://www.branex.ae/blog/infographics/convert-leads-instantly-7-research-backed-tips/"><img decoding="async" src="https://www.branex.ae/blog/wp-content/uploads/2018/07/Convert-Leads-into-Sales-Instantly_-IG_.jpg" alt="Convert Leads into Sales Instantly With These 7 Research-Backed Tips – Infographics" title="Convert Leads into Sales Instantly With These 7 Research-Backed Tips – Infographics"></a><br />Courtesy of: <a href="https://www.branex.ae/">Branex</a></pre> <p>

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