There are more than 5 million businesses all around the globe that use Instagram to share their brand stories. With this fierce competition, it’s clear your brand needs to find some innovative ways to stand out. Fortunately, there are Instagram apps that will improve your Instagram marketing strategy and help you get more engagement. To save your time and energy, here I’ve listed down some of the best Instagram apps out there.
Layout allows you create collages by remixing your own photos. The app gives users creative control so you can see your photos in different combinations and give your photos a unique look. The app gives you an option to combine up to nine photos at a time to create a collage, which can post to Instagram. If truth be told, the app is a perfect fit for those brands who are looking to display their best user generated content (UGC), show behind the scenes shots of office and employees, sneak peeks of upcoming products and offers. It is free forAndroid and iOS both.
Hootsuite Enhance is an amazing app that offers all-in-one photo editing solution to help you get more engagement, find better content, and create brand awareness. Editing your Instagram photos can dramatically increase the number of views, likes and shares by 21% and increase engagement by more than 45%.
The app makes it easier for users to edit with borders, filters, stickers and overlays, crop the image for each social media channel, source images from the stock photo database and share the image on social media channel of your choice. Hootsuite Enhance is free for iOS.
Have2Have.It is an amazing app that bridges the gap between buyers and brands on Instagram. This app allows bands on Instagram to create, schedule, and post images and videos with links to the services or products. This Instagram app allows audience members to discover more products, drives followers directly to your ecommerce business website, and guide customers to make a purchase decision. This mobile app is free for iPhone users and you can give Have2Have.It a whirl for free through their site.
Boomerang allows you to create engaging content with a few clicks. The app shoots a burst of 10 photos and lets you to create a short mini video that loops back and forth GIF style. Boomerang gives digital marketers an amazing opportunity to delight their customers with a fun visual that is completely different from a regular Instagram photo. You can either download the Boomerang app, or take it from within the Instagram app. It is free for iOS and Android users.
The app allows you to shoot time-lapsed video to share with your followers. In this digital age of in-app stabilization, you can capture non-shaky video that was formerly impossible without a tripod. In addition, you can playback your videos up to 40 times faster than their original speed. Marketers can use Hyperlapse to show the most interesting side of your brand with impromptu videos, share the case studies for the services or products your brand is offering and surprise your customers with some innovative ways they can use your products or services.
It is a photo-editing app that has the real potential to enhance your photos which sets this app apart from rest of similar apps. It is available through web, iOS and WeChat. Microsoft Selfie lets brands and digital marketers to improve their digital marketing campaigns by its intelligent photo enhancement feature that intelligently considers skin tone, lighting, gender and different other variables with one click. It can effectively reduce noise by its Denoise feature that use burst shots and its Auto Exposure mode applies automatic exposure correction and photo clarifying.
Mashable awarded Pic Stitch as “one of the top seven photography apps of all time”. It is one of the best photo and video collage apps available that has more than 245 collage layouts and 15 different aspect ratios. You can add music to a collage, customize photo borders, rotate, flip, zoom and order images directly through Shutterfly.
Once you done with editing, you can upload the image or a video straight to Instagram, Dropbox, Twitter, Facebook and Evernote. iOS users can use it for free.
WhenToPost is an Instagram app that lets you post your Instagram content at a time when your audience is likely to be active. The app helps you create a heat map which tells you the perfect times to post your Instagram content. It provides a countdown to your next best time to share your brand content. The Instagram app also help you to show the graph with the top times of the week to post to Instagram. WhenToPost app is free for both Android and iOS users.
Clips by Apple lets users make and share short-form videos with special effects, graphics, text and more. The most interesting feature of this app is Live Titles that lets you create animated captions simply by talking as you record using Siri. Clips also uses a specialized facial recognition technology and compares faces of those in your video to those in your phone’s image library. In addition, Clips will find individuals in your contact list and let you share the video with them in a single click. Thanks to Apple’s machine learning technology that made it possible.
Getting Panoramic shots can be challenging and fun at the same time. Swipeable is an Instagram app that is tailor-made for Instagram users and lets you easily capture and share panoramic and 36-degree view on the platform. The app has an awesome carousel function that can automatically divide your panoramas into square pieces so they can easily be viewed in sequence. This app is helpful for those brands who are trying to capture a bigger product image or lots of people in a single image or show a tour of your new office.
iOS users can use the Swipeable for free.
Believe it or not, the right Instagram caption can create an emotional reaction to your content. The Capitona app lets Instagram users come up with some funny, interesting captions in order to engage their audience. You can simply enter a related keyword and the app will give you a list of results showing quotations, sayings and catchphrases. You can simply choose the caption of your choice.
Just like WhenToPost, this app suggests optimal times for users to post your Instagram content. Prime uses an intelligent algorithm to process thousands of data points to determine when your audience is online, their activity, their interaction with you and when you should be posting your content on Instagram. Moreover, the app helps you make sure your followers must see your post, especially when you have something to announce, a new product release update or a high-quality post. Consider using Prime as it can help you achieve your social media marketing goals.
The right tool can help social media marketers to make their brand standout, by enhancing the quality of your Instagram content while saving your time, energy, and efforts.